On February 29th, the creative talent of Southern Methodist University (SMU) students was once again in the spotlight at the 2024 Dallas ADDY Awards, held at the On the Levee event center. Hosted by AAF Dallas President and TAI Adjunct Professor, Deja Sanders, the night was a celebration of creativity, hard work, and academic excellence. SMU students took home an impressive 20 awards, including 7 Gold, 10 Silver, 2 Judge’s Choice, and the coveted Student Best of Show. This marks the fifth consecutive year—and sixth in the last seven years—that SMU has won Best of Show, a testament to the continued excellence and consistent growth of Temerlin Advertising Institute.
“I can’t stop beaming after the 2024 Addy awards. So proud of our students and all of their hard work. I HAVE THE BEST JOB ON THE PLANET. (caps Willie’s)” – Professor Willie Baronet
The range of work presented at the awards was broad and innovative, spanning ad campaign projects for existing companies across many different media forms. Since all the work received Silver and above, they will now move forward to compete in the District 10 competition, one of the most competitive districts in the country.
Professor Mark Allen noted that, “the work our students produced this year is truly impressive, and Temerlin’s reputation for creative excellence was on full display in front of the entire DFW advertising community.”
However, the evening was not just about accolades, it was a testament to the student’s dedication and commitment to quality work. Professor Cheryl Mendenhall expressed immense pride, noting, “The Addys give us an opportunity to celebrate all of their hard work and show off their talents to the industry.” The event also facilitated valuable connections between students and industry professionals. Mendenhall noted that several agency professionals congratulated and introduced themselves to TAI’s students, which in the past, has led to the potential for internships and job opportunities.
In addition to the many student awards, Gordon Law, TAI’s own Executive in Residence, was honored as the Educator of the Year. This award was not only well-deserved, but it also underscored the high-caliber mentorship and education provided by SMU’s faculty across the board.
However, the TAI student’s work and awards does not end here. Allen said that, “as great as this night was for us, it’s just the beginning because we had so much good work that didn’t make it into the show. So stay tuned because there’s a lot more where this came from!”
This semester TAI will also be hosting their annual student Portfolio Night on March 27th. Keep an eye on our social media pages to see more of the winning work and stay up to date on future events.
The Temerlin School is very proud of the work of all their students and congratulations to all the ADDY winners listed below:
DALLAS ADDYs (20)
SILVER
Drunk Elephant / Out-Of-Home / Kaitlyn Blan & Caroline Davis
Fender / Magazine / Kailyn Sawhny & Helen Hargraves
Replica / Magazine / Morgan Martinez & Delaney Gendron
Mountain House / Integrated / Emma Clarke
Insomnia Cookies / Out-Of-Home / Ross Yenerich
Amtrak / Integrated / Timmy Chae & Blake Lyster
QuietOn / Television / Ethan Jones & Atenas Vijil
KILZ Primer / Integrated / Spencer Hogan
Seedlip / Integrated / Emma Clarke & Callie Oden
Acorns / Integrated / Maddie Otero & Morgan Martinez
GOLD
Truth Anti-Vaping / Art Direction / Spencer Hogan, Bella Mac, Allie Weinstein
Fight the New Drug / Cinematography /Tyler Chapman
Skout’s Honor / Magazine / Helena Hargraves
Venmo / Integrated /Juan Silva & Kaitlyn Blan
Dixie Ultra / Out-Of-Home / Kaitlyn Blan & Caroline Davis
Fight the New Drug / Television / Tyler Chapman
Truth Anti-Vaping / Out-Of-Home / Spencer Hogan, Bella Mac, Allie Weinstein
JUDGE’S CHOICE
Alzheimer’s Association / Television / Maddie Otero
QuietOn / Television / Ethan Jones & Atenas Vijil
BEST OF SHOW
Truth Anti-Vaping / Art Direction / Spencer Hogan, Bella Mac, Allie Weinstein