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HuffPost: Mark Cuban donates $100,000 to research NBA flopping

markcuban

News blog Huffington Post picked up the video coverage by KDAF’s CW33 Nightcap News of the research of SMU biomechanics expert Peter G. Weyand, who is teaming with Dallas Mavericks owner Mark Cuban to investigate the forces involved in basketball collisions and the possibility of estimating “flopping” forces from video data.

Huffington Post reposted the Nightcap News video at “Mark Cuban Gives $100K to SMU to Fight NBA Flopping

KDAF’s CW33 Nightcap News coverage, Mark Cuban Gives $100K to SMU to Fight NBA Flopping, was posted June 7.

Flopping is a player’s deliberate act of falling, or recoiling unnecessarily from a nearby opponent, to deceive game officials. Athletes engage in dramatic flopping to create the illusion of illegal contact, hoping to bait officials into calling undeserved fouls on opponents.

The phenomenon is considered a widespread problem in professional basketball and soccer. To discourage the practice, the National Basketball Association in 2012 began a system of escalating fines against NBA players suspected of flopping, including during the playoffs, “NBA announces anti-flopping rules for playoffs.”

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to fund the 18-month research study at SMU.

Watch the video at Nightcap News.

EXCERPT:
By Barry Carpenter
Nightcap News

The NBA–full of the biggest, fastest athletes in the world and all too often some of the worst actors. Witness flopping.
“This first play is an example that will be penalized.” The narrator on the video said.

The video shows the small player fighting through a pick and sending the much larger player flying.

As explained by the narrator, impossible.

“However the contact of the player is inconsistent with the grossly embellished fall to the floor.”

It happens all the time in the NBA and that’s apparently why the league issued this “What’s a flop and What’s not” training video for the 2012-2013 season.

Technically–flopping is defined by the as a physical act that appears to have been intended to cause the referees to call a foul on another player.

For those who don’t like basketball–let’s take it from the hardwood to the hallway.

Robert and Claire are both heading for the Nightcap coffee pot–at the same time–when all of the sudden the two make contact. Robert is jolted back, he stumbles and falls–looking for a little help.

That is a classic flop–and if Robert was in the NBA he could be fined $5,000.00.

Speaking of money—Dallas Mavericks owner Mark Cuban wants to understand the dynamics of flopping and is giving SMU biomechanics experts a $100,000.00 grant to see how much contact is needed for a player to really flop.

SMU officials say their findings may lead to video reviews of flopping.

Watch the video at Nightcap News.

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For more information, www.smuresearch.com.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.

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Culture, Society & Family Energy & Matter Health & Medicine Learning & Education Researcher news SMU In The News Student researchers

Star Telegram: Eliminate flopping? Godspeed, Mark Cuban

Big Mac Blog

Fort Worth Star Telegram sports writer Mac Engel covered the research of SMU biomechanics expert Peter G. Weyand, who is teaming with Dallas Mavericks owner Mark Cuban to investigate the forces involved in basketball collisions and the possibility of estimating “flopping” forces from video data.

The coverage in Engel’s The Big Mac Blog, “Eliminate flopping? Godspeed, Mark Cuban,” was posted June 11.

Flopping is a player’s deliberate act of falling, or recoiling unnecessarily from a nearby opponent, to deceive game officials. Athletes engage in dramatic flopping to create the illusion of illegal contact, hoping to bait officials into calling undeserved fouls on opponents.

The phenomenon is considered a widespread problem in professional basketball and soccer. To discourage the practice, the National Basketball Association in 2012 began a system of escalating fines against NBA players suspected of flopping, including during the playoffs, “NBA announces anti-flopping rules for playoffs.”

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to fund the 18-month research study at SMU.

Read the full story

EXCERPT:
By Mac Engel
Star Telegram

Must be great to have Mark Cuban cash.

In front of Mark is a pile of $100,000 that he can:
a.) Burn
b.) Issue a research grant on NBA players flopping.

The obvious choice is B, all the way. This is the definition of money well spent.

Since Cuban bought the Mavs no one in the NBA has leaned on the league for a better product, from the fan experience to the refs to now – no flopping. Refs in the NBA have sucked for years, they still do, because it’s an impossible job and the only good ref is the one you don’t notice.

It’s odd – when the Mavs won the NBA title in 2011, the refs were incredible. Probably just a coincidence.

Now Cuban is working on the widespread epidemic of NBA flopping by granting $100K to SMU to solve this massive crisis.

Only there is no solution, even the best player Cuban agrees this is a fruitless exercise.

“I think we’re trying; you’re never going to get rid of it but you have to limit it,” Dirk Nowitzki told a small group of reporters on Monday at a Dallas YMCA. “I think it’s also part of sports. In any sports, it’s a part. It’s part of winning. Some people are smart; some people do a little extra thing to sell a call. To me, that’s part of sports. You don’t want to be obvious; the really, really bad ones you’d love to get rid of those.

Read more here: http://sportsblogs.star-telegram.com/mac-engel/2013/06/eliminate-flopping-godspeed-mark-cuban.html#storylink=cpy

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For more information, www.smuresearch.com.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.

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Culture, Society & Family Energy & Matter Health & Medicine Learning & Education Researcher news SMU In The News Student researchers

KERA: Fed Up With ‘Flopping,’ Mark Cuban Funds SMU Study

flop

KERA journalist Lauren Silverman covered the research of SMU biomechanics expert Peter G. Weyand, who is teaming with Dallas Mavericks owner Mark Cuban to investigate the forces involved in basketball collisions and the possibility of estimating “flopping” forces from video data.

The coverage, “Fed Up With ‘Flopping,’ Mark Cuban Funds SMU Study,” was posted June 7.

Flopping is a player’s deliberate act of falling, or recoiling unnecessarily from a nearby opponent, to deceive game officials. Athletes engage in dramatic flopping to create the illusion of illegal contact, hoping to bait officials into calling undeserved fouls on opponents.

The phenomenon is considered a widespread problem in professional basketball and soccer. To discourage the practice, the National Basketball Association in 2012 began a system of escalating fines against NBA players suspected of flopping, including during the playoffs, “NBA announces anti-flopping rules for playoffs.”

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to fund the 18-month research study at SMU.

Read the full story

EXCERPT:
By Lauren Silverman
KERA

Phony falls in basketball just got serious. Dallas Mavericks owner Mark Cuban has teamed up with biomechanics experts at Southern Methodist University to study “flopping” — when a player deliberately falls to deceive referees into thinking there’s been a foul.

Flopping is considered a widespread problem in basketball. In 2012, the NBA began a system of escalating fines against NBA players suspected of flopping. In fact, the league implemented a special anti-flopping fine system for the current playoffs. (Watch out, Tim Duncan!) Now, NBA commissioner David Stern is considering increasing the penalties.

Right now, the first violation results in a $5,000 fine (check out the full breakdown at NBA.com). If a player violates the anti-flopping rule five times or more, “he will be subject to discipline that is reasonable under the circumstances, including an increased fine and/or suspension.”

The problem is, it can be hard to tell whether a player is faking a fall or really got knocked off balance. That’s why Cuban has spent more than $100,000 to fund a research study at SMU in Dallas. Biomechanics expert Peter Weyand, who leads the research team, says, “There has been a lot of research into balance and falls in the elderly, but relatively little on active adults and athletes.”

Read the full story

Follow SMUResearch.com on Twitter.

For more information, www.smuresearch.com.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.

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Culture, Society & Family Energy & Matter Health & Medicine Learning & Education Researcher news SMU In The News Student researchers

WSJ: Physics of Flopping — Cuban Backs a Study

WSJ Cuban flopping 400x300

Journalist Ben Cohen with The Wall Street Journal covered the research of SMU biomechanics expert Peter G. Weyand, who is teaming with Dallas Mavericks owner Mark Cuban to investigate the forces involved in basketball collisions and the possibility of estimating “flopping” forces from video data.

The coverage, “Physics of Flopping: Cuban Backs a Study,” was posted June 7.

Flopping is a player’s deliberate act of falling, or recoiling unnecessarily from a nearby opponent, to deceive game officials. Athletes engage in dramatic flopping to create the illusion of illegal contact, hoping to bait officials into calling undeserved fouls on opponents.

The phenomenon is considered a widespread problem in professional basketball and soccer. To discourage the practice, the National Basketball Association in 2012 began a system of escalating fines against NBA players suspected of flopping, including during the playoffs, “NBA announces anti-flopping rules for playoffs.”

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to fund the 18-month research study at SMU.

Read the full story

EXCERPT:
By Ben Cohen
The Wall Street Journal

A big name in the NBA is backing a team of biomechanics researchers interested in a modern sports phenomenon: flopping.

Dallas Mavericks owner Mark Cuban not only inspired the Southern Methodist University project, which was announced Friday, but also invested more than $100,000 in what is thought to be the first study of its kind. Cuban said he was curious about the physics of flopping—how and why a 250-pound player, for example, crashes when he runs into someone under 200 pounds.

“If you look at a high-contact sport like football, you see few pancakes, where guys end up on their behinds,” Cuban wrote in an email. “Yet in our sport, guys end up on their backsides all the time.”

SMU biomechanics professor Peter Weyand expects the study will combine video techniques with collisions measuring force. One tricky part is the lack of prior work in the field of flopology. “A lot of scientific experiments follow on the heels of prior experiments,” he said. “This is a novel scientific venture.”

Cuban said the NBA, which introduced fines for floppers before this season, can benefit from “a template that defines some basic guidelines on what levels of force, speed and size” contribute to genuine falls. The goal is to “take out guessing and reduce the amount of judgment involved.”

The study also could have personal benefits for the outspoken Cuban. “If we get great data we can learn from, it will save me a ton of money in fines,” he wrote with a smiley face.

Read the full story

Follow SMUResearch.com on Twitter.

For more information, www.smuresearch.com.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.

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Culture, Society & Family Energy & Matter Health & Medicine Learning & Education Researcher news SMU In The News Student researchers

New York Daily News: Dallas Mavericks owner Mark Cuban funds flopping study

NY Daily News Cuban flopping 400x300

New York Daily News journalist Amara Grautski covered the research of SMU biomechanics expert Peter G. Weyand, who is teaming with Dallas Mavericks owner Mark Cuban to investigate the forces involved in basketball collisions and the possibility of estimating “flopping” forces from video data.

The coverage, “Dallas Mavericks owner Mark Cuban funds flopping study,” was posted June 7.

Flopping is a player’s deliberate act of falling, or recoiling unnecessarily from a nearby opponent, to deceive game officials. Athletes engage in dramatic flopping to create the illusion of illegal contact, hoping to bait officials into calling undeserved fouls on opponents.

The phenomenon is considered a widespread problem in professional basketball and soccer. To discourage the practice, the National Basketball Association in 2012 began a system of escalating fines against NBA players suspected of flopping, including during the playoffs, “NBA announces anti-flopping rules for playoffs.”

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to fund the 18-month research study at SMU.

Read the story

EXCERPT:
By Amara Grautski
New York Daily News

Instead of just wondering whether players like LeBron James or Lance Stephenson are intentionally hitting the hardwood, Mark Cuban is taking action by funding research that will delve into the fine art of flopping.

The Cuban-owned company Radical Hoops Ltd. awarded a grant of more than $100,000 to biomechanics experts at Southern Methodist University, so they can carry out an 18-month research study on the subject.

On Friday, the Mavericks owner said on Twitter, “Is it a flop ? Let the scientists figure it out . im paying for the research to find out.”

The NBA began fining players this year for trying to fool referees into calling fouls, and the league introduced an even stronger anti-flopping policy just before the 2013 playoffs. The postseason policy removes a warning for first-time offenders and now assesses fines immediately.

James, Stephenson and the Pacers’ David West were all fined $5,000 by the NBA on May 30 for violating the league’s anti-flopping policy during the Eastern Conference finals. Grizzlies guard Tony Allen was also hit with a $5,000 fine during the Western Conference finals against the Spurs. But before Game 1 of the NBA Finals, commissioner David Stern said the penalties still aren’t enough.

How could the research Cuban is funding help clear things up? In a statement, SMU biomechanics expert Peter G. Weyand said the “findings could conceivably contribute to video reviews of flopping and the subsequent assignment of fines.

“It may be possible to enhance video reviews by adding a scientific element, but we won’t know this until we have the data from this study in hand.”

Read the story

Follow SMUResearch.com on Twitter.

For more information, www.smuresearch.com.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.