SMU Libraries has just started a subscription to O’Reilly’s Learning Platform for Higher Education, which includes e-books, case studies, videos, and Learning Paths. Topics range from graphic design, software training, leadership, job search, and business strategy. Here is a sampling of what is available:
UX Design – From Beginner to Professional Learning Path
This learning path is designed to teach you basic and advanced concepts in UX design with the help of real-world use cases on process, design, and techniques.
This book provides a comprehensive list of creative jobs in advertising, career best practices, and advice from experts in their field, helping talented creative people.
The Handbook of International Advertising Research
The handbook’s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends directions and agendas for future research.
Adobe InDesign CC Classroom in a Book (2019 Release)
The 15 project-based step-by-step lessons in this book show users the key techniques for working in InDesign. Designers will build a strong foundation of typographic, color, page layout, and document-construction skills that will enable them to produce a broad range of print and digital publications.
Need help? Want to know more about research or databases for advertising? Contact Megan.
Rani Vestal