A major part of maintaining SMU’s web presence is ensuring that our website stands out in search engine results. I recently sat down with OIT’s Director for Web Application Services, Aren Cambre, to go over some of the recent progress made in getting our www.smu.edu the attention it deserves in web results. Continue reading SMU.edu and SEO: A Constant Evolution
Tag: smu.edu
Web Design: Using Data to Inform Design
The SMU Current Students page recently received a facelift. This page receives thousands of hits each week, making it one of the most popular pages on the University website. In this redesign, we used data to assess how students were using the page and inform the future user experience.