Tag: Temerlin Advertising Institute

Categories
Better Advertising. Better World. Faculty Social Responsibility

TAI Advertising Professor Willie Baronet Raises the Issue of Homelessness Using Homeless Signs

[youtube]http://youtu.be/-o7Ua3Ez2bY[/youtube]

Temerlin Advertising Institute Professor Willie Baronet is seeking support via a crowd funding campaign for a coast to coast homeless sign buying trip from Seattle, through LA, to New York.

The goal is buy signs, create a documentary, book, and more!

Willie says:

These signs – and this practice – have become a catalyst for conversations about the nature of home, homelessness, compassion, and how we see and treat each other as humans. It has also heightened my awareness about my own upbringing and home life.

My goal is to buy as many signs and connect with as many homeless people as I can. In addition to the art installations/projects that will result from these new signs, there will be a book and a documentary film of the entire experience. Plus, I’m partnering with the Housing Crisis Center in Dallas to raise money and awareness for their program to help homeless veterans.

Your help is critical. The more people who get involved, the more meaningful the project (and the conversation about homelessness) becomes.

Help support a great cause at Indiegogo – We Are All Homeless

Categories
Faculty Interviews

TAI Professor Talks about Southwest and Virgin Airlines at Love Field

David Hadeler, President of SKSW Advertising and SMU Advertising Professor at the Temerlin Advertising Institute talks about the campaign waged by Virgin America Airlines against Southwest to launch service at gates Love Field in Dallas. 

Professor Hadeler is at 1:11 in video. See whole story at NBC 5 in Dallas.

 

Categories
Masters in Advertising Program SMU Creative

SMU Advertising Students are “Happy” in (and out of) class!

[youtube]http://youtu.be/TIXGQryeiaA[/youtube]

SMU’s Spring 2014 Intro to Creativity class comes together to create a Happy Video inspired by Pharrell Williams.

The Temerlin Advertising Institute class explores creativity and the creative thinker’s role in shaping the culture in advertising. The class is part of the new minor and major in advertising as well as part of the minor in graphic design.

An advanced course on Creative Problem Solving is also offered as part of the M.A. program at the Institute.

Thanks to Zoë Filutowski!

Categories
Uncategorized

Three TAI Students’ Work Accepted at the National Student Show

SMU students, Katie Ogden (graduate student), Monika Hoang (senior), and Nicole Hodges (senior) will have their work shown at the 9th Annual National Student Show sponsored by the Dallas Society of Visual Communications (DVSC).

Katie entered in the category of Graduate Student Work with creative campaigns for Food Truck Park, Pile, and the Boston Philharmonic. Monika submitted her work in the categories of Environmental Designs (campaigns for The Global Refugee Crisis and Guantanamo by the Numbers), Packaging (Better Halves), and finally Print Advertising – General (Ducolax). Nicole is also featured in the Print Advertising – General category with her work for Crayola.

The conference (April 11-13, 2013) features industry keynote speakers, workshops, panel discussions, a job fair, and a portfolio review by leading industry professionals.

For more information about the National Student Show, please visit their website at http://nationalstudentshow.com.

To see our students’ names on the list of accepted entries, please visit http://nationalstudentshow.com/show.html.