Sharlene Jenner is a recognized leader in marketing strategy and a subject matter expert on marketing uses for artificial intelligence, machine learning and personalized engagement. Described as an “executive bridge builder between engagement strategy and emerging technology,” Sharlene is a versatile and visionary executive with expertise in all facets of digital transformation, technology direction, executive […]
Author: Mandy Caulkins
Dan Sturdivant has a story to tell. Actually, he has many. Dan originally joined SMU CAPE as a substitute for another instructor on leave, and now he has taught courses in the Digital Marketing Certificate Program for the last five years. Dan teaches Search Engine Optimization and Digital Marketing Strategies and recently launched a new […]
Legendary and influential are not hyperbolic terms to describe the indefatigable Gail Sachson. Gail is an influencer with an incredible impact on DFW’s cultural community. Gail started her career as an elementary school teacher and enrolled in SMU after moving to Dallas, obtaining a master of fine arts. She continued to teach art classes to […]
Lean Six Sigma offers professionals a variety of educational pathways to learn the skills and knowledge that best suit their needs. Determining the best path to pursue is the first step for those who aspire to sharpen their leadership skills with a Lean Six Sigma training credential. With online Lean Six Sigma programs, some choose […]
Chief Executive reported that businesses with a greater percentage of women leaders performed better financially. The companies in the top 20% of financial performance employ women in 37% of their leadership roles. Women bring documented advantages to organizations when assuming high managerial and executive roles. To be effective, employees must be able to understand and […]
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Four Steps to a Career in UX
Texas just got a little bit hotter for UX designers. User Experience Design (UX) is one of the fastest-growing career paths in the interactive industry today. According to the U.S. Bureau of Labor Statistics, in Texas, specifically the Dallas/Plano/Irving areas, UX careers are booming. Texas is ranked third in the country for its number of […]
Gearing up for the CFP® Exam can be a daunting task. But with the right practice, prep and persistence, that passing grade could be just a few steps away. What You Need To Know: The six-hour CFP® Exam is offered three times a year at over 265 testing sites across the country, according to the […]
Calling all project managers! Get that resume updated because your services are in demand. High demand. The industry is expected to add a whopping 22 million new jobs (an increase of 33 percent) through 2027, according to the Project Management Institute’s study Project Management Job Growth and Talent Gap 2017–2027. “Demand over the next 10 […]
Every April we celebrate National Student Employment Week to recognize and appreciate the student employees who are invaluable to the CAPE team. Get to know our current student team! Blake Green First-year student, Computer Science and Data Science Where are you from? I am from Waller, TX If you were famous, what would you be […]
According to Forbes, 13% of the U.S. population speaks Spanish at home. However, according to the American Bar Association, only 5% of lawyers in the United States speak Spanish. That leaves a large number of Spanish speakers without access to legal representation in their preferred language. If you are a legal professional, you can increase […]
UX Design: What is all the buzz about? The UX Design field has attracted a lot of attention recently. The salaries are high and the rapid job growth in the industry is expected to continue. Want to take advantage of this blossoming job market? Are you a creative individual? Do you have technical/software development skills? […]
Women have made impressive progress in recent years to overcome the gender disparities that have long been a feature of the American workplace, particularly in leadership positions. A focus on leadership education and training, as well as building stronger professional networks among women, has helped professional women more than ever elevate their careers. There’s still […]