How Mobile Grew from Nice to Have to Must-Have 11 Key Trends in Mobile Marketing: 2021 and Beyond Guest post from SMU Digital Marketing instructor Abhi Vyas. Originally published to LinkedIn on March 1, 2020. In recent years, mobile marketing has become an increasingly important component of many businesses’ overall marketing strategies and last year was […]
Miroslava “Mira” Detcheva’s combined teaching and legal experience bring unique expertise to SMU’s professional education programs. Mira is Senior Lecturer in Spanish in SMU’s Department of World Languages and Literatures, where she teaches a variety of Spanish language and culture courses. In addition to her long-term teaching experience at the university level, she also is […]
Do you know someone who has been affected by recent job loss or financial hardship? SMU, in partnership with 30 nonprofit universities across the country and our partner 2U, is expanding access to our boot camp courses in Coding and Fintech through a $3 million Boot Camp Scholarship Fund. Upskilling and reskilling opportunities through these types […]
With many members of our community adjusting to remote work or school, we want to share with you some tips to help aid in a smooth transition. Separate Work & Personal Life – This can be especially challenging if you have multiple family members joining you in “staying at home,” but there are some […]
Elaine Lagon loved working as a contractor at First Command Financial Planning. There was only one problem: she wanted to do it full-time. Though she was passionate about coding, she didn’t have formal training in advanced programming languages. When a full-time web developer role opened at the company, she eagerly applied, but a more experienced […]
What do you want to achieve in 2020? The New Year—and new decade—is here, and it’s time to start creating that list. According to U.S. News & World Report, by mid-February, 80 percent of New Year’s Resolutions have been broken. How do you become part of the 20 percent that keeps their resolutions? Four Tips […]
Southern Methodist University Now Offering FinTech, Coding, and Data Science Boot Camps DALLAS, Dec. 11, 2019 /PRNewswire/ — Dallas is getting its first training program aimed specifically at preparing local adults for jobs in fintech. The Southern Methodist FinTech Boot Camp is open for enrollment starting today and offered in partnership with Trilogy Education, a 2U, Inc. brand and leading […]
The era of Mad Men-style advertising – men in black suits, chain-smoking up ideas for a clientele we would now call old-school – much like the show itself, has long been over. The customer has changed, and with it, the way brands interact with those customers. “We kind of are known to be the […]
Steve Lee, APR, is not exactly your normal social media expert. For one thing, he has a lot more gray hair than you would expect. But don’t think that just makes him the old guy — decades of business experience combined with techno understanding make for a vibrant combination. That’s how he helps senior executives […]
With low unemployment across the U.S. and Texas, employers need to boost benefits and perks to attract and retain the best talent. As an additional challenge, today’s workforce includes multiple generations with differing career goals and requirements to feel rewarded and appreciated. The Pew Research Center has defined the generations as: Baby Boomers: born […]
“Forty percent of white collar jobs will be disrupted or replaced in the next 15 years due to AI, machine learning and other technology advancements. Professionals must learn to be lifelong learners,” says Brad McCormick, principal at 10 Louder, a digital marketing strategies firm, and instructor in digital marketing strategy for the SMU Professional and […]
[Image: maxkabakov/iStockphoto] This article originally appeared in Dallas Innovates. https://dallasinnovates.com/smu-seeking-applicants-for-new-online-masters-in-cybersecurity/ The program, which launches in 2020, will offer 10 courses for 30 credit hours, and can be completed in less than two years. Presented by SMU Professional and the Lyle School of Engineering, the classes will be taught by faculty members from the Lyle […]