New Audiences, Memorization and Funding: Gerald Klickstein

Nov. 14, 2016, 12-4pm

Workshops by Gerald Klickstein, SMU, Meadows School, O’Donnell Hall gerald-klickstein1200x800

12:00-12:50

Grant Writing Strategies that Succeed

Organizations worldwide offer funding for artists to develop and present their work, yet many artists lack effective strategies to access such grant programs. This session provides artists and arts faculty with essential know-how to discover funders, design fundable projects, construct budgets, and author winning grant proposals. A concise grant-writing guide and sample budget will be provided.

1:00-1:50

Creating (Arts) Events that Attract New Audiences

As attendance dwindles at many established arts institutions, it’s crucial that aspiring arts professionals learn to attract new audiences. In this workshop, Gerald Klickstein presents a practical framework to inspire and design arts presentations that appeal to diverse people. We’ll uncover avenues to make our work relevant to contemporary audiences and to stand out from other artists in our genres. Participants view notable programs developed by emerging artists, draft programing ideas of their own and receive feedback on the spot.

2:00-2:50

Masterful Memorization

Research shows that expert memorizers employ skills that all performers can learn. In this session, we’ll deconstruct the memorization process and explore practical memorization techniques suited to musicians, actors and dancers alike. Attendees engage in experiential exercises, and student performers try out memorization approaches in a master class setting. A handout summarizes the session concepts.

3:00-3:50

Developing and Funding (Arts) Projects

Bring your project ideas to this session and delve into ways to refine, test, fund and produce them! We’ll discuss proof-of-concept issues as well as strategies to pilot artistic ventures at low cost. We’ll consider traditional and new-century money-raising strategies such as crowdfunding, touch on ways to access free legal counsel, and look at methods to measure the impact of artistic work. The session will conclude with specific action steps that participants can take to realize their creative goals.

Gerald Klickstein – Bio

A veteran performer and educator, Gerald Klickstein (@klickstein) has earned an international reputation for his integrated approach to artistic and professional development.

His book The Musician’s Way (Oxford, 2009), now in its 12th printing, along with its companion website MusiciansWay.com, has drawn global praise for its insightful handling of the challenges that today’s performers face. He posts regularly on The Musician’s Way Blog and publishes a popular newsletterthat explores myriad aspects of living the musician’s life. 

In 2012, he founded the Music Entrepreneurship and Career Center at the Peabody Conservatory, which helps rising musicians attain artistic and professional success. Previously, he was a member of the artist-faculties of the University of North Carolina School of the Arts, the University of Texas at San Antonio, Michigan State University and Lansing Community College.

He lectures across North America and writes about diverse topics of interest to musicians, artists and educators. His work has been published by Oxford University Press, Schott and others as well as on diverse websites and in journals such as The Strad, American String Teacher and Inside Higher Ed. 

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