TAI Assistant Professor Dr. Muralidharan Shares Research

2014-12-10 12.05.47On Wednesday, December 10, Dr. Sidharth (Sid) MuralidharanAssistant Professor of Advertising in TAI, shared his research titled “Are we a product of our environment? Exploring culturally congruent green advertising appeals, novelty, and environmental concern in India and the United States.”

Faculty and staff from the  Temerlin Advertising Institute and the Division of Communication Studies attended this monthly Brown Bag lunch series.

The Temerlin Advertising Institute established the monthly faculty Brown Bag lunch series in Fall 2012 to allow faculty in Advertising, Communication Studies and Journalism to share their research and encourage collaboration across disciplines.

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