Jim Goodnight, founding Director of the Temerlin Advertising Institute at Southern Methodist University, was inducted on Tuesday, October 21, 2014 into the AAF’s Southwest Advertising Hall of Fame. Jim’s career spans some 37 years in marketing communications beginning at BBDO and traveling on to other agencies with clients such as Southwest Airlines, Pepsi, Scott Paper, Hormel, and many more serviced along the way.
Dr. Steve Edwards, current Director of the Temerlin Advertising Institute, along with faculty members, staff and students, all were present to honor Jim on this wonderful occasion. Southern Methodist University’s President Gerald Turner was also present along with Dr. Sam Holland, Interim Dean of Meadows School of the Arts.
Everyone had a great time and Jim gave an inspiring speech urging advertisers to do more for the brands they represent and for our profession by implementing the motto of the Temerlin Advertising Institute: Better Advertising. Better World. Watch Jim’s full speech below.