Tag: Archives of Women of the Southwest

Ebby and the Legends of St. Paul

One of the many charitable organizations Ebby Halliday supported was the St. Paul Medical Foundation. Originally established in 1964 by the Daughters of Charity, the Foundation’s mission was provide the finest healthcare for all people. This aligned with Ebby and Maurice Acers’ lifelong credo of “doing good for others” and they both devoted their resources…Continue Reading Ebby and the Legends of St. Paul

“You’re in Ebby Halliday Country”

An award-winning advertising strategy played an important role in Ebby Halliday Realtors, Inc. decades long success. Weekly ads in the major newspapers: The Dallas Morning News, Dallas Times Herald and Fort Worth Star Telegram reached millions of potential clients and made the company’s brand a household name and generated millions in sales.  The Ebby Halliday papers…Continue Reading “You’re in Ebby Halliday Country”

Ebby and SMU

Ebby Halliday did not graduate from SMU, but many in her close circle of friends and family did. Her husband Maurice Wilson Acers belonged to the class of 1925, majoring in political science with a minor in religion and received the SMU’s Distinguished Alumni Award in 1984. Her mother-in-law, Effie Elizabeth Acers was a charter…Continue Reading Ebby and SMU

Ebby and M.L.S. Enter the Computer Age

Ebby Halliday Realtors, Inc. was operating for eight years when Ebby opened her second office at 8117 Preston Road on December 13, 1953. It was during this time that Ebby became an early adopter of the multiple listing service (M.L.S.) organized by the Dallas Realtor Board and was one of the brokers to handle the…Continue Reading Ebby and M.L.S. Enter the Computer Age

The Charm Offensive

In 1956, the business leaders of Dallas were watching the flight of businesses from the city center to the suburbs. To combat this exodus, the Dallas Chamber of Commerce and local businesses decided to launch a campaign focusing on the purchasing power of the 112, 308 “career girls” concentrated in downtown office buildings. The Dallas…Continue Reading The Charm Offensive

Modern Love

In 1965 Maurice Acers proposed marriage to Ebby Halliday. They first met in 1958 in Beaumont, Texas when they shared a limousine to the airport. He was going to Houston, she was returning back home to Dallas. Today, think of it as a shared-Uber, meet-cute. The following letters from Maurice written shortly after their first…Continue Reading Modern Love

Happy Birthday, Ebby!

Ebby Halliday lived to see 104 birthdays and once she turned 90 years old each succeeding  milestone was celebrated with more festivities and more grandeur. Ebby’s photographs, scrapbooks, and correspondence document the public adoration of the Queen Mum of Real Estate. In 2001, for her 90th birthday, the Communities Foundation of Texas honored her with…Continue Reading Happy Birthday, Ebby!

Ebby’s Christmas Greetings

The Ebby Halliday Papers contain 25 years of Christmas holiday greetings sent by Ebby and her husband Maurice Acers. These undated, paper postcards and folded cards are all 8 inches by 9 inches and feature a photograph of Ebby and Maurice from a special event or celebration that took place that year. The back of…Continue Reading Ebby’s Christmas Greetings

Ebby’s Thanksgiving Wish

Texas didn’t make Thanksgiving an official holiday until 1848. But in 1961, the Lone Star State became a special place in the holiday’s history, as home to the world’s only Thanksgiving shrine, known as Thanks-Giving Square. Today, Thanks-Giving Square is a unique, interfaith, multicultural site and research center on a 3.5-acre site in the heart…Continue Reading Ebby’s Thanksgiving Wish

Ebby Halliday Sings

Ebby with ukulele FWST

Almost as famous as Ebby Halliday was Ebby Halliday’s ukulele. Whether she was the recipient of an award or welcoming a new class of real estate agents to Ebby Halliday, Inc., Ebby channeled charm and humor through her ukulele. She had a penchant for changing lyrics to well known songs to suit her topic and…Continue Reading Ebby Halliday Sings