The state of trust today across all institutions, whether government, business, media or non-governmental is extremely fragile says Matthew Harrington, CEO and President of Edelman and keynote speaker at this week’s Trust, Ethics & Transparency conference.
“In this environment it behooves any organization to make building trust a priority,” said Harrington, “because trust, the belief that an individual or enterprise will do what is right, is what provides the license to operate.”
When asked what he wanted conference attendees to take away from the event, Mr. Harrington eloquently replied “When trust exists there is the ability to move forward, to make progress. Conversely, distrust erodes confidence to invest in long-term value creation, making our economic malaise self-fulfilling.” He went on to say in a relationship between companies and individuals, it is fundamental to have trust to operate. If not, no progress and development can be made.
The Cary M. Maguire Center for Ethics and Public Responsibility will host the Ethics, Trust & Transparency conference on Wednesday, November 2, 2011 in the Jim Collins Conference Center on Southern Methodist University’s Dallas campus. Registration to attend the conference is open to the public. For more information and to register online, click here or copy and paste this URL in your web browser.
The entire conference will be video streamed on the Maguire Center’s website at http://www.smu.edu/Provost/Ethics.aspx beginning at 8:20 am Wednesday, November 2, 2011.
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It’s true that trust is one way of achieving the development of the business. I do hope that businessmen out there will read this so that they will know the importance of trust in business.