Email Marketing

Thinking of Using SMU Email for Your Marketing? Think Again.

Private Tutor Email
With over 11,000 students available to you through the Outlook address book, you might think this is a great group to market your services or product. They are SMU students. You are an SMU student. You have that natural connection and why wouldn’t they like the bag you designed on Etsy that is perfect for Boulevarding. Or maybe you speak four languages and really could help that struggling student in German – if they only knew you were available. The problem occurs when you click that send button. At that point, your email becomes a violation of SMU policy and that can cause problems for you.

As George Finney, Chief Security Officer at Southern Methodist University, explains, “This is a violation of our bulk email policy and it also uses SMU resources for a commercial venture… As a non-profit, SMU’s tax-exempt status requires us to not allow this.” If you are found in volition, OIT will prevent further email distribution by you, and block access from campus to any 3rd party email address listed in the message. You basically get marked as a spammer. Also, your account will be reviewed and if further action is warranted, it will be taken.

If you have questions about email policy, please feel free to contact the Help Desk at 214-768-HELP. For more information on University policies, please review the official University Policy Manual at smu.edu/policy.

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Ian Aberle

Ian Aberle is the IT Communications Specialist and Trainer for the Office of Information Technology (OIT) at Southern Methodist University (SMU). He started at SMU in 1996 and, for much of his career at the University, had managed the SMU STAR Program before joining the Training & Communications Team in 2015. In his free time, Ian enjoys photography and road trips with his family. You can see examples of when the two collide at ianaberle.com.