Dr. Roger Kerin always greeted you with a smile and encouraged his students to be inquisitive. I worked on a psychographic marketing research study concerning drinkers of Dr. Pepper! It was so much interesting learning the differences between students who drank DP and those who did not. The study was fun to administer and Dr. Kerin was very encouraging. He later provided me with a recommendation for a marketing position locally in financial product marketing role in which I spent the majority of my career. Thanks Dr. Kerin for always believing in me and your students! SMU has been very blessed over the years to have you!!!