Tag Archives: Temerlin Advertising Institute

TAI Graduate Student Spotlight: Snow Wang

In mid-October, one of TAI’s second year MA in Advertising students, Snow Wang, began working in the Office of Student Transitions & Orientation. Here she is charged with graphic design projects for Recruitment Materials, Mustang Corral Graphics, Mustang Corral Compass … Continue reading

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Justa vs. Whata: The Importance of Enterprise in Advertising

By: Alice Kendrick When I first moved to Texas, a friend introduced me to the iconic institution Whataburger. First, I learned I had to make a basic choice: theJustaburger or the Whataburger.  Really? “Justa”?????? I thought why settle for Justa … Continue reading

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Industry veteran Brad Todd shares his insights

SMU Ad Club recently welcomed Mr. Brad Todd, Principal at the Richards Group, to campus to share his insights about the advertising industry, and his experience as a Marketing Director at Frito Lay. To a packed room in the newly … Continue reading

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TAI and SMU’s Ad Club Kickoff Party – Ozona Grill

What better way to start off the 2015-2016 academic year than with new and old advertising students, faculty and staff, as well as a great venue and food!   Monday, August 31st, TAI and SMU’s Ad Club hosted a kickoff party … Continue reading

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TAI Graduate Backyard BBQ Mixer

A great time was had by new and returning MA in advertising students as well as TAI Faculty & Staff last week at the home of Professor Noble, Co-ordinator of the TAI MA in Advertising program.     Students representing several states … Continue reading

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TAI Faculty & Staff Hold August Annual Retreat at The Marketing Arm

On Wednesday August 19th the Temerlin Advertising Institute (TAI) spent the day at The Marketing Arm in Dallas. The Director of The Temerlin Advertising Institute, Dr. Steven M. Edwards, implemented a “Dallas Advertising Agency” retreat several years ago to grow … Continue reading

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TAI Alumna Gives Back: Erin Hedrick of The Richards Group

On June 18th, I had the incredibly opportunity to participate in the 10th Annual Home Team Build here at The Richards Group. As a recent graduate of the Temerlin Advertising Institute at SMU, I was excited about joining the working … Continue reading

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Congratulations to the MA in Advertising Graduating Class of 2015

What a proud day for everyone, particularly with jobs already secured at places like The Richards Group and Slingshot Advertising as well as others. Congratulations to Erin, Kirk, David, Morgan and Rachel from everyone at TAI-SMU. We look forward to … Continue reading

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Read all about Rachel Peng’s Executive Internship

In the final semester of the Temerlin Advertising Institute’s MA in Advertising program, students work in an executive internship with a Dallas agency. Read Rachel’s story below! Rachel Peng: Canonball I started my journey with Canonball at the beginning of … Continue reading

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See What our Second Year MA in Advertising Students are Doing in their Executive Internships with Dallas Agencies

In the final semester of the Temerlin Advertising Institute’s MA in Advertising program, students work in an executive internship with a Dallas agency. Read their stories below and see what they are up to!!   Erin Hedrick – The Richards … Continue reading

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