Tag Archives: Temerlin Advertising Institute

TAI & AAF Dallas Co-Host Breakfast Event with Government Affairs Speaker Clark Rector

Wednesday, September 21, Temerlin Advertising Institute, joined with AAF Dallas and 4A’s, hosted an event called “Broccoli for Breakfast.” The event offered breakfast to all attendees and a guest speaker Clark Rector, EVP Government Affairs for AAF, and his lecture “A … Continue reading

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TAI Student Jackson Foley Shares His Experience Interning at “The Late Show with Stephen Colbert”

Rarely do students get the chance to work everyday on the set of one of their favorite television shows. But this summer TAI Creative Advertising student Jackson Foley had that opportunity. Foley worked as a Production Intern at “The Late … Continue reading

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TAI Creative Advertising Students Meet with Industry Professionals for Critique

On Monday, September 12, first-year TAI Creative Advertising students in Professor Mark Allen’s Concepting class were given an opportunity that many students will never get – to show their work to multiple industry professionals and get feedback from people who … Continue reading

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TAI Alum Jordan Kretchmer’s Company Livefyre Acquired by Adobe

In July of 2009, TAI Alum Jordan Kretchmer (’06) founded Livefyre, a content marketing and engagement platform. In the past seven years Livefyre has grown tremendously, acquiring customers like CNN, Coca-Cola, Major League Baseball, and Cisco. Due to their growing success, … Continue reading

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TAI Graduate Student Spotlight: Snow Wang

In mid-October, one of TAI’s second year MA in Advertising students, Snow Wang, began working in the Office of Student Transitions & Orientation. Here she is charged with graphic design projects for Recruitment Materials, Mustang Corral Graphics, Mustang Corral Compass … Continue reading

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Justa vs. Whata: The Importance of Enterprise in Advertising

By: Alice Kendrick When I first moved to Texas, a friend introduced me to the iconic institution Whataburger. First, I learned I had to make a basic choice: theJustaburger or the Whataburger.  Really? “Justa”?????? I thought why settle for Justa … Continue reading

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Industry veteran Brad Todd shares his insights

SMU Ad Club recently welcomed Mr. Brad Todd, Principal at the Richards Group, to campus to share his insights about the advertising industry, and his experience as a Marketing Director at Frito Lay. To a packed room in the newly … Continue reading

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TAI and SMU’s Ad Club Kickoff Party – Ozona Grill

What better way to start off the 2015-2016 academic year than with new and old advertising students, faculty and staff, as well as a great venue and food!   Monday, August 31st, TAI and SMU’s Ad Club hosted a kickoff party … Continue reading

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TAI Graduate Backyard BBQ Mixer

A great time was had by new and returning MA in advertising students as well as TAI Faculty & Staff last week at the home of Professor Noble, Co-ordinator of the TAI MA in Advertising program.     Students representing several states … Continue reading

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TAI Faculty & Staff Hold August Annual Retreat at The Marketing Arm

On Wednesday August 19th the Temerlin Advertising Institute (TAI) spent the day at The Marketing Arm in Dallas. The Director of The Temerlin Advertising Institute, Dr. Steven M. Edwards, implemented a “Dallas Advertising Agency” retreat several years ago to grow … Continue reading

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