Tag Archives: Storytelling

Navigating the Waters of Data-Driven Storytelling at SXSW Interactive 2018

Temerlin Advertising Institute graduate students Jessica Phillips and Catherine Scholl Complexity, Complexity, Complexity In an enlightening talk about data-driven storytelling, we heard from a panel of professionals about how they combine art and scientific data to execute seamless storytelling in … Continue reading

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Shon Rathbone of Publicis Dallas Speaks at TAI Brown Bag

The Temerlin Advertising Institute welcomed Shon Rathbone of Publicis Dallas to speak as a part of their monthly Brown Bag meetings. Shon spoke about modern storytelling and how advertising can use this form of interactive storytelling to their advantage. Specifically, … Continue reading

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