Category Archives: Uncategorized

TAI Assistant Professor Dr. Muralidharan Shares Research

On Wednesday, December 10, Dr. Sidharth (Sid) Muralidharan, Assistant Professor of Advertising in TAI, shared his research titled “Are we a product of our environment? Exploring culturally congruent green advertising appeals, novelty, and environmental concern in India and the United States.” Faculty and … Continue reading

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TAI at SMU’s Homecoming!

TAI Celebrates SMU’s 2014 Homecoming Weekend Students and faculty from TAI’s MA in Advertising program celebrated SMU Homecoming by attending the annual parade on Bishop Boulevard. Afterwards they enjoyed free food and entertainment provided by the Meadows School of the Arts!  

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TAI Participates in Communication Disciplines Jobs Fair

On April 29, the Temerlin Advertising Institute, along with other SMU communication disciplines and the help of the Hegi Family Career Development Center of SMU, hosted a Job Fair. Almost 30 employers attended and many students secured interviews for internships … Continue reading

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Creative Students Invited to Participate in National “Bus” Tour at the Dallas Art Fair

Leah Foster, a friend of TAI Visiting Executive-in-Residence Willie Baronet, started a National Bus Tour this past weekend at the Dallas Art Fair and several students in Baronet’s Introduction to Creativity class showed up to participate. Using paint, glitter, paper and all … Continue reading

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Catching Up with More Second Year MA in Advertising Students about their Executive Internships with Dallas Agencies

Two more MA in Advertising students at the Temerlin Advertising Institute share their experiences at their executive internships with a Dallas advertising agency. Enjoy! Sara Seaton – Firehouse Agency In January, I started interning at Firehouse Agency. I joined the … Continue reading

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TAI Lecturer Dev Gupta to Speak at TEDxSMU

The TEDxSMU Young Fellows are hosting a weekly talk series around TEDTalks. This week’s talk will be hosted by students from Meadows School of the Arts at SMU and will feature Temerlin Advertising Institute Lecturer Dev Gupta and Engineering Professor … Continue reading

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Catch Up with Second Year MA in Advertising Students about their Executive Internships with Dallas Agencies

In the final semester of the Temerlin Advertising Institute’s MA in Advertising program, students work in an executive internship with a Dallas advertising agency. Read their stories below and see what they’re up to! Chrystalla Georghiou –  TM Advertising I … Continue reading

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Coming Spring 2014: New TAI Creative Suite and Collaborative Space

Pardon the dust! The Temerlin Advertising Institute (TAI) is proud to announce that the renovation of a new creative suite and collaborative space for all advertising students is officially underway! The space, located in the Umphrey Lee Center on SMU’s … Continue reading

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TAI Faculty Member Receives 2014 HOPE Award

Cheryl Mendenhall, Senior Lecturer and Program Director for the Graphic Design Minor within the Temerlin Advertising Institute, has been selected to receive a 2014 HOPE (Honoring Our Professors of Excellence) award. She will be honored at the 17th annual HOPE … Continue reading

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Congratulations TAI Ad Club 2014-2015 Officers!

The Temerlin Advertising Institute is excited to announce the 2014-2015 Ad Club Officers! They will be shadowing the current officers spring 2014 and taking over next semester. Under the direction of TAI’s Executive-in-Residence Professor Brice Campbell, they have many great … Continue reading

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