TAI 2017-2018 Student and Faculty Awards

It’s time to celebrate another wonderful year of student and faculty accomplishments. We’ve recognized the achievements that make the Temerlin Advertising Institute an award-winning institute at SMU, and we could not be more proud of our talented students and faculty.

Below are all the industry and special awards earned by our students and faculty during the 2017-2018 academic year.

Industry and Special Awards

Industry Recognition

  • AAF’s Most Promising Multicultural Student – Jennifer Nelson and Eric Sedeño
  • AAF American Advertising Awards (ADDYs) – Samantha Butz, Lucas Crespo, Tiffany Giraudon, Jolie Guz, Madeline Khare, Grace LaMontagne, Grey McDermid, Kirsty McLauchlan, Caroline Moss, Jennifer Nelson, Helen Rieger, Eric Sedeño, Matthieu Smyth.
  • AAF Stickell Internship – Austin Inglett and Dalya Romaner.
  • AFF 10th District Scholarship: Alissa Llort and Avery Lewis
  • Advertising Education Foundation MADE Internship: Eric Sedeño
  • Alliance for Women in Media (AWM) Dallas Irene Runnels-Paula McStay Scholarship – Alissa Llort
  • DFW Interactive Marketing Association Scholarship – Hannah Tymochko
  • DSVC National Show Best Print Advertising Campaign, Best Copy & Judge’s Choice – Tiffany Giraudon, Laura Walsh and Caroline Moss.
  • National Student Advertising Competition, SMU-TAI’s Ad Team: Third Place and Special Judges Award for Best Market Segmentation

Student Organizations

  • SMU Ad Club Officers
Joanna Fennessy President
Sara Jane Stephens
and Alex Mackillop
Co-Membership Chairs
Lex Pedraza Treasurer
Peyton Turbeville Event Planning Chair
Eric Sedeño Communications
  • National Student Advertising Competition | Ad Team –
    Hayley Banas, Myla Borden, Mary Charles Byers, Amy Cooley, Rita de Obarrio, Harrison Fiveash, Anne-Marie Geisler, Alissa Llort, Alex Mackillop, London Mercer, Shelby Pointer, Juan Reyes, Sara Jane Stephens, Sara Ann Whiteley and Frank Zhang.

Institute Scholars

  • Engaged Learning Project –  Samantha Butz
  • Morris Hite – Zachary Crosby
  • Roger and Rosemary Enrico – Andrea Rosas

Honors

  • Alpha Delta Sigma – Joanna Fennessy
  • Kappa Tau Alpha – Arin Forstenzer, Tiffany Giraudon, Caroline Moss, Rachel Kainer, Cheyenne Tilford.
  • Hunt Scholar – Riley Blair
  • SMU Mortar Board Top 10 Sophomore – Rachel Kainer and Jolie Guz

Institute Awards

The Best Students. The Best Faculty. The Best Advertising
TAI STUDENT AWARDS:

  • TAI Anchor Award – Given to a student(s) who consistently “pulls more than his/her weight” in bringing projects to fruition: Matthieu Smyth.
  • TAI Donald John Carty Leadership Award –Given to a student(s) in recognition of leadership in the classroom, the Institute and beyond:
    Cheyenne Tilford.
  • Face of TAI Award – Given to a student(s) who represents the Institute within Meadows, SMU and/or the advertising industry:
    Joanna Fennessy
  • TAI Optimizer Award – Given to a student(s) who demonstrates a desire and aptitude to make work better through superior work strategies and iteration: Alissa Llort and Eric Sedeño.
  • TAI Outstanding Graduate Student – Given to a student(s) who best represents the academic and professional pursuit of the field:
    Coral Pisek.
  • TAI Resilience Award – Given to a student(s) who deals effectively with project setbacks while maintaining a positive attitude and demonstrating a resolve to produce outstanding work: Kirsty McLauchlan
  • TAI Social Impact Award –Given to a student(s) who exemplifies aspects of social responsibility in their advertising work and beyond:
    Anna Proctor.
  • TAI Service Award – Given to a student(s) who renders substantial service to the campus at large as well as in the greater community:
    Rita de Obarrio
  • TAI Team Player Award –Given to a student(s) in recognition of contributions to team projects and activities:
    Sara Jane Stephens and Jolie Guz.
  • TAI Outstanding Academic Achievement in CreativeTiffany Giraudon.
  • TAI Outstand Academic Achievement in DigitalRachel Kainer.
  • TAI Outstanding Academic Achievement in Strategic Brand ManagementCheyenne Tilford.
  • TAI Student Marshal at Graduation
    Caroline Moss.
  • TAI Undergraduate Reader at Graduation
    Alex Mackillop
  • TAI Graduate Reader  – Deja Sanders. 

 

TAI FACULTY AWARDS

  • Scholar of the Year  –
    Dr. Hye Jin Yoon
  • Service Exemplar   –
    Professor Mark Allen
  • Teaching Innovator  –
    Professor Cheryl Mendenhall
  • TAI Research Fellows  –
    Dr. Sidharth Muralidharan and Dr. Carrie La Ferle
  • Professor Inspiring Excellence
  • Student Support Superstars –  
    Dr. Alice Kendrick, Professor Mark Allen, and Professor Willie Baronet
  • Adjunct Professor Extraordinaire  – Gordon Law
Awards Lunch Room
Dr. Edwards on Stage

TAI Student Alissa Llort Was Awarded Two Major Scholarships

Alissa Llort, a junior advertising student on the Strategic Brand Management track, was this year’s recipient of the 2018 Irene Runnels – Paula McStay Scholarship and the AAF-Tenth District Scholarship.

On April 5, 2018, the Dallas Area Alliance for Women in Media Foundation, Inc. awarded scholarships in the names of Irene Runnels, a distinguished and respected Dallas broadcaster and Paula McStay, a former Fort Worth advertising executive. Alissa was honored for her accomplishment at the Dallas Area Alliance for Women in Media Foundation Award of Excellence Gala. Applicants were considered on the basis of educational and career goals in their major field of study, activities and honors, service to community and references.

Alissa at the Dallas Area Alliance for Women in Media Foundation Award of Excellence Gala.

Alissa feels that Irene Runnels and Paula McStay have truly paved the way for the next generation of women to chase their professional advertising dreams.  Alissa’s personal goal is to continue to empower young female leaders based on her college experiences. “I feel proud to have received an award from an organization that supports successful women in the media industry, because when we support each other, we are unstoppable!,” she said. Alissa is currently the marketing director at the Women Ambassadors Forum, a student run non-profit organization that aims to empower women globally through an annual forum held at SMU.  In this principal role she leads her team in branding, graphic design, PR, social media and marketing.

A few days later, on April 15, 2018, Alissa was selected to receive the AAF (American Advertising Federation) Tenth District Scholarship, and was honored at the Tenth District Annual Convention in Corpus Christi, Texas during the NSAC (National Student Advertising Competition), Student Reception.

AAF District 10 endorses $2,500 scholarships which are designed to recognize, promote and encourage academically talented students in advertising-related disciplines, helping them to complete their education. Alissa was one of only three students selected to receive this award, competing against applicants from four states, including Arkansas, Louisiana, Oklahoma, and Texas.

Tenth District Annual Convention in Corpus Christi, Texas during the NSAC.

According to Alissa, TAI has inspired her to be a professional advertiser even before graduating. “My advertising classes and professors have been key into my growth throughout these two years,” she said. 

Please join the Temerlin Advertising Institute in congratulating Alissa on her outstanding achievements. TAI is thrilled to have Alissa’s talents recognized with these prestigious scholarships.

TAI 2016-2017 Student Awards

It’s been a wonderful year here at Temerlin Advertising Institute. With so many creative, industry, and SMU awards earned by our students, we could not be prouder. Along with external awards, we’ve recognized some of our students who go above and beyond what is required of them. Below are all the awards, external and internal, earned by our students during the 2016-2017 academic year.

INDUSTRY:

TAI Assistant Director Amy Dahmann and TAI Team Player Award Winner Matthew Smyth

4A’s Multicultural Advertising Internship Program (MAIP) – Idara Akpan

AAF’s Most Promising Multicultural Student – Marisol Moran-Sendra & Sofia Rosell

AAF American Advertising Awards (ADDYs) – Helen Rieger, Jackson Foley, Liz Martinelli, Morgan Hoff, Samantha Butz, Tiffan Giraudon

AAF Stickell Internship – Alex Gurasich

Advertising Education Foundation of Houston Scholarship – Matthew Smyth, Gyeryeong Kim

Alliance for Women in Media (AWM) Dallas Irene Runnels-Paula McStay Scholarship – Rita De Obarrio

DFW Interactive Marketing Association Scholarship – Rita De Obarrio

DSVC National Show Best Print Advertising Campaign & Best Copy – Morgan Hoff & Tanner Thompson

SMU:

TAI Professor Muralidharan, Assistant Director Amy Dahmann, and TAI Donald Carty Leadership Award Recipient Jessica Giraudon

SMU Mortar Board Top 10 Sophomore – Jolie Guz

Engaged Learning Project – Samantha Butz

Hunt Scholar – Jessica Giraudon

TAI Student Marshal at Graduation – Paige Brown

TAI Undergraduate Reader at Graduation – Tanner Thompson

TAI:

TAI Anchor Award – Julia Christen, Kelsi Jiang

TAI Donald John Carty Leadership Award – Jessica Giraudon

Face of TAI Award – Marisol Moran-Sendra, Tanner Thompson

TAI Optimizer Award – Helen Rieger

TAI Professor Mark Allen and TAI Resilience Award Recipient Laura Walsh

TAI Outstanding Academic Achievement in Creative – Helen Rieger

TAI Outstand Academic Achievement in Digital – Paige Brown

TAI Outstanding Academic Achievement in Strategic Brand Management – Marison Moran-Sendra

TAI Outstanding Graduate Student – Lauren Lombardo

TAI Resilience Award – Laura Walsh

TAI Responsibility Award – Idara Akpan, Rachel Kainer

TAI Service Award – Ryan Blitzer

TAI Team Player Award – Matthew Smyth

HONOR SOCIETIES:

Alpha Delta Sigma – Amy Cooley, Bari Kesner, Gifford Mellick, Greyeong Kim, Helen Rieger, Jessica Giraudon, Joanna Fennessey, Julia Christen, Laura Walsh, London Mercer, Marisol Moran-Sendra, Matthew Smyth, Nicholas McCall, Paige Brown, Rachel Kainer, Tiffany Giraudon

TAI Alpha Delta Sigma Honor Society Members

Kappa Tau Alpha – Arden Leone, Marisonl Moran-Sendra, Mustafiz Rahman, Paige Brown, Samantha Butz

The Alien in a Foreign Land – My Story of Integrating at TAI

My parents didn’t understand it. My sisters supported it. A lot of my friends just gave me blank stares. Those were the initial reactions I got when I told them I was going to be pursuing a Masters in Advertising at Southern Methodist University. Students from my region, that is, the Indian subcontinent, do NOT study something from the School of Arts. It’s either STEM or an MBA. My mind was pretty set though. And my conversation with Dr. La Ferle, and the sheer transparency that she provided in respect to the program, gave me ample confidence that this made sense.

AHM Mustafizur Rahman is a first year graduate student in the MA in Advertising program.
AHM Mustafizur Rahman is a first year graduate student in the MA in Advertising program. 

My undergrads were in economics, but it never really struck a chord with me. I always liked human behavior, psychology, and I always liked watching ads. After working in the marketing department of a local company, I knew I wanted a better understanding of consumers and the world of advertising. But where I come from, advertising programs are rare, and given my economic background, difficult for me to entertain the possibility of pursuing it elsewhere. That’s where TAI came in. Besides offering a program that piqued my interest from the very moment I visited the website (the landing page is an excellent attention grabber), TAI offers what most international students crave – financial aid. The small and intimate class size is also a benefit, especially for somebody with no prior experience in advertising. I am allowed the luxury of meeting and speaking to all the professors, and gaining valuable insight beyond classroom readings.

As crazy as some might think my decisions to be, I believe they’re not looking at the bigger picture. Dallas is a city filled with many opportunities in my field. I am in a program and school that is extremely well known and respected, surrounded by professors with vast industry experience. Sure, it’s not common for a person from Bangladesh to be where I am. However, I see myself growing into the program, gaining the tools and wisdom required, and hopefully carrying over my learning to a professional experience here in Dallas. I also have the opportunity to delve into further research and pursue a PhD, or indeed go back to Bangladesh, which as a developing country is undergoing exciting changes where advertising and media expertise will only gain further prominence. Therefore, despite appearing to be crazy, I believe I’ve got my bases covered. And over time, I’m looking forward to proving my doubters wrong—and hopefully inspiring others to go for what they believe in.

TAI Student Tien Dang Completes Internship at Publicis HCG in NYC

In February, SMU Advertising major (’16) Tien Dang was selected for the 2015 Multicultural Advertising Internship Program (MAIP). Read about her experience summer internship experience below. IMG_6731

“This summer, I interned at Publicis HCG. I was also a part of MAIP (Multicultural Advertising Internship Program). In simpler terms, I participated in an intensive advertising internship. From 9am-5pm, I’d work on projects at my internship. This ranged from planning social events for the office, to writing copy for clients, and even working on an unbranded depression app for the Apple Watch for our intern project. At 5pm, I’d go home to grab dinner and would continue to work from 6-10pm, sometimes even later on MAIP’s project partnering with Weiden + Kennedy on a Nike campaign.

IMG_6246My first day in New York was a scene right out of a movie. I managed to get myself to Target via subway, but had no idea how to get back home. The Uber driver who picked me up not only offered me his mixtape and a date the following weekend, but also dropped me off no where near where I needed to be. My phone died and my friends that I somehow managed to find accidentally put me on the wrong train home. When I finally made it back, I realized that between lugging my purchases from Target around town, and grabbing dinner, I had lost my ID to get into my room. I was feeling discouraged, but was hopeful for better days to come.

IMG_6698As the summer moved forward, I became more acquainted with the city and the people that came with it. The one thing that I loved most about interning in NYC and being apart of MAIP was that I had 80 other friends who were experiencing the same things I was. We made each other laugh, cooked dinner when someone was too busy to feed themselves, and always made it a point to keep everyone motivated. As interns and fellows, we learned to work hard and save some time to play as well. We filled our free days with visits to Coney Island, stuffing our faces with delicious food at Smorgasburg, and appreciating all of the art that NYC had to offer.

By August, my internship was coming to a bittersweet end. MAIP celebrated with a week long Face of Talent program. Not only was I able to network with some of advertising’s best agencies, but I was also awarded ANA’s Multicultural Excellence Scholarship, which will help me finish out my last year at SMU. I left New York with a renewed passion for advertising, as well as an appreciation for how far I had come that summer. There aren’t many things I know for certain, but I do know that this isn’t the last that New York has seen of me.”

The 4A’s Multicultural Advertising Intern Program (MAIP) connects aspiring diverse entry- level advertising professionals with prestigious advertising agencies. Since its inception in 1973, MAIP offers multicultural students a unique paid, full-time summer internship at 4A’s participating agencies nationwide, combining real-world work experience, networking opportunities within the industry, and a valuable professional credential to better position themselves in the marketplace. Simultaneously, the program offers advertising agencies the opportunity to access top talent and strengthens the 4A’s efforts to enhance the workforce diversity of our industry.

The 2016 MAIP application deadline is October 30, 2015.

TAI Student Was Awarded The O Joe Russell Scholarship From AAF Houston

The Advertising Education Foundation of Houston (AEFH) awarded the O Joe Russell Scholarship to TAI student, Sarah Campbell.  The AEFH and the American Advertising Federation of Houston (AAF-H) on April 10th presented 25 scholarships to college students who are pursuing undergraduate or post graduate degrees in advertising, communications, interactive marketing, journalism, radio/TV, commercial aSarahrt, public relations or other related fields. Sarah Campbell competed amongst students who currently attend colleges and universities within Arkansas, Louisiana, Oklahoma, and Texas (AAF-District 10).  TAI is not the only one proud of Sarah’s achievements. Her former teacher, Professor Haayen said, ““I had the pleasure of having Sarah as a student in my Advertising Research class last semester. She was a joy to have in class. She is curious, engaged, motivated and hardworking. The kind of student who inspires her teacher and classmates to do their best work. This scholarship honor is well deserved, and I am sure it is the first of many successes to come. Bravo, Sarah!”  The AEFH received submissions from 17 different schools within the AAF-District 10 region.  We are unbelievably proud that a Southern Methodist student was able to win amongst such stiff competition.  On achieving such a prestigious scholarship IMG_0707-1Campbell said, “I am honored to be selected as a recipient of this scholarship! The TAI program at SMU has been an incredible academic experience that has pushed me to grow both creatively and professionally. With the gift of this scholarship, it will be easier for me to afford the valuable resources available here at TAI. I look forward to continued mentorship from outstanding professors, inspiration from my talented peers, and the opportunity to increase the depth and breadth of my creative portfolio. The Lord has blessed me with more opportunities than I can count, and I am beyond grateful for the financial help that allows me to pursue His plan for me.” TAI is extremely proud of Sarah’s accomplishments and we can’t wait to see what she does in the future!

Please join the Temerlin Advertising Institute in congratulating Sarah Campbell on this outstanding achievement.

 

Olga Romanova of TAI receives an AEFH Scholarship

OlgaRomanova5[1]The Advertising Education Foundation of Houston (AEFH) awards scholarships to college sophomores, juniors and seniors pursuing undergraduate or post graduate degrees in advertising, communications, interactive marketing, journalism, radio/TV, commercial art, public relations or related fields. The AEFH Board of Directors received a record number of applications. The board carefully considered participant’s applications, educational aspirations and overall qualifications.​ As a result, Olga Romanova, majoring in Studio Arts and Creative Advertising at SMU, was awarded a Baxter + Korge Education Scholarship​ 2015.

Congratulations!!