Category Archives: Competitions

TAI 2017-2018 Student and Faculty Awards

It’s time to celebrate another wonderful year of student and faculty accomplishments. We’ve recognized the achievements that make the Temerlin Advertising Institute an award-winning institute at SMU, and we could not be more proud of our talented students and faculty. Below … Continue reading

Posted in AAF, Ad Club, Ad Team, Awards and Projects, Better Advertising. Better World., Competitions, Engaged Learning, Faculty, Internships, Professional Organizations, Scholarship, Scholarships, TAI Alumni, TAI Students, Undergraduate Students | Tagged , , , , , , , , , | Leave a comment

SMU-TAI’s Ad Team Brings Two Trophies Back to Temerlin

The 2018 SMU-TAI’s Ad Team, led by advisor Professor Amber Benson, competed with universities from Texas, Oklahoma, Arkansas and Louisiana, in the AAF District 10 Convention, ADVENTION, in Corpus Christi, Texas on April 15, 2018. They placed third overall and took … Continue reading

Posted in AAF, Ad Team, Awards and Projects, Better Advertising. Better World., Community Outreach, Competitions, Engaged Learning, Professional Organizations, Research, Scholarships, TAI Classes, TAI Students, Undergraduate Students | Tagged , , , , , , , , | Leave a comment

SMU-TAI’s Ad Team: Expectations for the National Student Advertising Competition (NSAC)

Now that the campaign for Ocean Spray has been created, SMU-TAI’s Ad Team has begun to get their final presentation ready for the AAF District 10 competition in Corpus Christi, TX. The members that were selected to present the team’s work to … Continue reading

Posted in AAF, Ad Team, Awards and Projects, Better Advertising. Better World., Community Outreach, Competitions, Engaged Learning, Professional Organizations, Research, Social Responsibility, TAI Classes, TAI Students, Undergraduate Students | Tagged , , , , , , , , | Leave a comment

Introducing SMU’S 2018 NSAC Ad Team Members

This year SMU will be competing again in the National Student Advertising Competition (NSAC). Students were selected by Ad Team manager Professor Amber Benson to be a part of SMU’s award-winning Ad Team. The Ad Team will be working together to create … Continue reading

Posted in AAF, Ad Team, Better Advertising. Better World., Competitions, Professional Organizations, TAI Students, Undergraduate Students, Upcoming Events | Tagged , , , , , , , | Leave a comment

SMU Ad Team Leaders Expectations for Competition

With their first workshop completed, SMU’s NSAC Ad Team has begun their work toward creating a campaign for Tai Pei Frozen Asian Foods. SMU’s Ad Team is broken up into four smaller teams: Creative, Strategy/Planning, Media & Research, and Account. … Continue reading

Posted in AAF, Ad Team, Awards and Projects, Better Advertising. Better World., Competitions, Professional Development, Professional Organizations, TAI Students, Undergraduate Students | Tagged , , , , , , , , | Leave a comment

TAI Alum Marissa Lopez (’16) Shares How Undergraduate Experiences Influenced Her Career Path

Recent TAI graduate Marissa Lopez (’16) is now working as a Junior Art Director at BBDO in New York. Lopez has quite an impressive resume, participating in both the NSAC Ad Team and AAF’s Most Promising Multicultural Student (MPMS) program … Continue reading

Posted in Ad Team, Better Advertising. Better World., Competitions, Internships, Internships, Professional Development, Scholarships, SMU Creative, TAI Alumni, TAI Students, Undergraduate Students | Tagged , , , , , , , , | 1 Comment

Introducing SMU’s 2017 NSAC Ad Team Members

This year SMU will be competing again in the National Student Advertising Competition (NSAC). Students were selected by Ad Team manager Professor Amber Benson to be a part of SMU’s award-winning Ad Team, Praxis. The Ad Team is broken up … Continue reading

Posted in AAF, Ad Team, Better Advertising. Better World., Competitions, Professional Development, Professional Organizations, TAI Students, Undergraduate Students, Upcoming Events | Tagged , , , , , , , | 2 Comments

TAI Students Participate in the 2016 Most Promising Multicultural Students Program

TAI students Marissa Lopez (’16) and Tien Dang (’16) were selected for the AAF’s Most Promising Multicultural Student(MPMS) Class of 2016. The program, held from February 15th to February 18th at The Roosevelt Hotel in New York City, selected only 50 … Continue reading

Posted in AAF, Awards and Projects, Better Advertising. Better World., Competitions, Conference, TAI Students | Leave a comment

TAI Students Win Big at the 54th Annual AAF American Advertising Awards local competition

Written by: Willie Baronet TAI students Mackenzie Cimala, Tien Dang, Samantha Butz and Mallory Massa won the majority of honors in the Student category of the 54th annual American Advertising Federation (AAF) American Advertising Awards (formerly the ADDYs) local competition, hosted … Continue reading

Posted in AAF, Awards and Projects, Better Advertising. Better World., Competitions, SMU Creative, TAI Students, Undergraduate Students | Leave a comment

How to Succeed in Advertising (and Life): Lessons from Ad Team

Written by: Peter Noble Advertising is a team sport. And being successful in this arena isn’t just a matter of having ninja-like InDesign skills or being near-clairvoyant in media planning. Success is built on a foundation of basic personal characteristics … Continue reading

Posted in Ad Team, Competitions, Faculty, Faculty Rants, Professional Development | Tagged , , , , , | Leave a comment