Author Archives: Erica Chiarello

TAI Faculty & Staff Hold August Annual Retreat at The Marketing Arm

On Wednesday August 19th the Temerlin Advertising Institute (TAI) spent the day at The Marketing Arm in Dallas. The Director of The Temerlin Advertising Institute, Dr. Steven M. Edwards, implemented a “Dallas Advertising Agency” retreat several years ago to grow … Continue reading

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Erin Hedrick’s Thesis Defense

Congratulations to Erin Hedrick!  Yesterday, Friday May 1, 2015, second year MA in Advertising student, Erin Hedrick, successfully defended her thesis research titled, “Building Brand Value: Movie Theaters as Products that Advertise the Experience.” Her adviser was Dr. Carrie La … Continue reading

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TAI Student Was Awarded The O Joe Russell Scholarship From AAF Houston

The Advertising Education Foundation of Houston (AEFH) awarded the O Joe Russell Scholarship to TAI student, Sarah Campbell.  The AEFH and the American Advertising Federation of Houston (AAF-H) on April 10th presented 25 scholarships to college students who are pursuing undergraduate … Continue reading

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Congratulations to National Student Advertising Competition Team!

Students from the Temerlin Advertising Institute competed with 18 other universities in the 2015 American Advertising Federation District 10 Convention. Congratulations to the members of the National Student Advertising Competition Team on their third place finish this weekend! Led by Professors Peter … Continue reading

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Read about an Executive Internship from our TAI Second Year MA Student, Morgan Baden

In the final semester of the Temerlin Advertising Institute’s MA in Advertising program, students work in an executive internship with a Dallas based agency. Read Morgan’s story below. Morgan Baden: TM Advertising  As an intern at TM Advertising, I have … Continue reading

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Read all about Rachel Peng’s Executive Internship

In the final semester of the Temerlin Advertising Institute’s MA in Advertising program, students work in an executive internship with a Dallas agency. Read Rachel’s story below! Rachel Peng: Canonball I started my journey with Canonball at the beginning of … Continue reading

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Honoring Excellence

TAI Professor, Suzanne Larkin was nominated for the HOPE (Honoring Our Professors of Excellence) Award by Grayson Gilcrease. The ceremony took place on February 3, 2015 and was held in Residential Commons. Ms. Gilcrease was a student in Professor Larkin’s … Continue reading

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TAI Professor Discusses the Meaning of Home

On February 2nd, TAI Professor, Willie Baronet made an appearance on the Street View Podcast to talk about his homeless project and to discuss the meaning of home. To learn more about this project and to listen to Professor Baronet’s powerful … Continue reading

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TAI Student Studies Distorted Beauty

TAI Student Jazmin Vazquez presented her Engaged Learning Project titled, “Distorted Beauty: Advertising and Women’s Self Concepts in the U.K. and U.S.,”on January 28, 2015 at Hughes-Trigg.  Her mentor Dr. Carrie La Ferle elaborated briefly about the project stating, “Jazmin … Continue reading

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