Monthly Archives: October 2015

Industry veteran Brad Todd shares his insights

SMU Ad Club recently welcomed Mr. Brad Todd, Principal at the Richards Group, to campus to share his insights about the advertising industry, and his experience as a Marketing Director at Frito Lay. To a packed room in the newly … Continue reading

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Perks and Ping Pong

During my senior year in college, one of my final portfolio courses was taught by an art director/copywriter team from Publicis. Halfway through the semester they took us on a tour of their offices and, for whatever reason, I remember … Continue reading

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Design from the Heart 

By Cheryl Mendenhall, Senior Lecturer Here at the Temerlin Advertising Institute we stress the importance of responsibility in advertising, whether that is professional responsibility, social responsibility, or the everyday choices we make in our field. My focus is in graphic … Continue reading

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Temerlin Advertising Institute Hosts Dr. Padmini Patwardhan from Winthrop University as 2015-2016 Research Fellow

Dr. Patwardhan visited TAI last week to undertake research related to leadership issues in the advertising industry. She spent her week interviewing faculty and industry professionals to gain insight into the leadership process. She will also be undertaking interviews with executives … Continue reading

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