June 2, 2014

SMU alumni Shaun Moore ’10 and Nezare Chafni ’10 were chosen as part of the first six-team class of Boomtown Boulder, a startup accelerator based in Boulder, Colorado. Moore and Chafni will present Chui, their “socially intelligent” doorbell, to potential backers and media from across the country during the Boomtown Demo Day June 27.

Boomtown’s intensive, 12-week program allowed the entrepreneurs to work with mentors such as Alex Bogusky, founder of the Crispin Porter + Bogusky advertising agency, who was named Creative Director of the Decade by Adweek.

Moore and Chafni met as students at SMU’s Cox School of Business and are set to begin shipping their smart doorbells in the fall. Chui combines facial recognition technology with machine learning to enable individuals and companies to control access to their homes and businesses. Part security camera and part monitoring device, Chui is wifi-enabled and can be used both outdoors and indoors.

Since they launched the company, the alumni have added two fellow Mustangs to their team: Shaun’s brother, Trenton Moore ’12, and Patrick Kobler ’10, who serves as chief outreach officer for Chui.

Read more about Shaun Moore and Nezare Chafni here.