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Alumni

Sharing Social Media Savvy

Alumni bring their media expertise to campus at the third Digital Threads networking symposium.

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Lewis Henderson ’89, chief executive officer of Davie Brown Entertainment, offers insight into digital marketing in the entertainment industry to students attending Digital Threads in November. The networking symposium at Meadows School of the Arts focused on social media and career growth. Speakers included several other SMU alumni: Drew Buckley ’94, chief operating officer of Electus; Cyndi McClellan ’94, executive vice president for research and programming strategy for Comcast Entertainment Group; and Alex Richter ’99, vice president of interactive for Camelot Communications. SMU Trustee Royce E. (Ed) Wilson played a leading role in launching the annual event three years ago. “This symposium connects our talented students with alumni, parents and leading companies across the country,” Wilson says. Digital Threads 2010 will be October 21-22.

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