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A Perfect Union: Class Unity And Giving

The Union is a new student organization to encourage class unity and inform students about the importance of giving.

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Senior Regan Owen introduces his alter ego: a life-sized cutout he uses to help spread the word about The Union, a new student organization to encourage class unity and inform students about the importance of giving. The group comprises 40 undergraduate students, including Owen, a student member of the Development and External Affairs Trustees Committee. The students “personally reach out to their peers and inspire them to make a gift to SMU,” says Chip Hiemenz ’06, assistant director, young alumni programs. The 18 cardboard doppelgangers appear around campus and grab students’ attention, creating an opportunity for Owen and other members of The Union to discuss The Second Century Campaign. “We’re beginning to create a culture of giving in students that will support one of the campaign goals: achieving 25 percent giving participation by our alumni,” Hiemenz says.

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