What’s On Their CEO Minds?

The Cox School of Business set out to put a finger on the pulse of business leadership in Dallas with its first annual SMU Cox CEO Sentiment Survey. Faculty members Miguel Quinones and Robert Rasberry conducted the survey, which covered topics from the state of the economy to the quality of the DFW labor force, from leadership attributes to the top competitive challenges CEOs face. "This survey is more comprehensive than many smaller studies of its type," Quinones says. "By asking a wider range of questions, we get a very clear picture of what’s going on. We can see that despite the hype about globalization, small business and the local economy still matter, and that a qualified workforce is one of CEOs’ top concerns." Survey results are at www.coxceosurvey.org.

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