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	<title>Maguire Undergraduate Scholars for Ethics</title>
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	<link>http://blog.smu.edu/ethicsdesignteam</link>
	<description>Voices from the student-led Maguire Undergraduate Scholars for Ethics (MUSE) at the Maguire Center for Ethics and Public Responsibility</description>
	<lastBuildDate>Tue, 13 Mar 2012 21:10:20 +0000</lastBuildDate>
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		<title>How Far to Capital Punishment?</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2012/03/13/how-far-to-capital-punishment/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2012/03/13/how-far-to-capital-punishment/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 21:10:04 +0000</pubDate>
		<dc:creator>Alexander Hoskins</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=278</guid>
		<description><![CDATA[In late February in Chardon, Ohio, a teenage student of Lake Academy Alternative School, opened fire in the Chardon High School cafeteria, killing 1 and wounding 4. The teen gunman was chased out of the building by the assistant football &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2012/03/13/how-far-to-capital-punishment/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>In late February in Chardon, Ohio, a teenage student of Lake Academy Alternative School, opened fire in the Chardon High School cafeteria, killing 1 and wounding 4. The teen gunman was chased out of the building by the assistant football coach, where he was later identified and arrested. In late December, the gunman updated his Facebook status with a dark poem, which ended with “Die, all of you.” School and town officials are shocked at the tragedy</p>
<p>What should happen to him? What if that student had been your little brother or sister? What if the shooter had been your little brother or sister? Tragedies such as this bring out the candlelit vigils and moral outrage of society, particularly when the victims or perpetrators are acquaintances. How could this teen monster be allowed in our school? How did he get a gun? How did no one see this coming? People grab their torch and pitchforks and seek retribution, while others link arms and pray for the shooter’s mental health, each a unique perspective on justice.</p>
<p>On the mercy scale, where do you fall? Do you push for the death penalty, indefinite imprisonment, mental rehabilitation, counseling, what? When you break down the situation, you have one human killing other humans. Consider an escaped convict taken a mother and her children hostage, killing all of them in attempts to resist police. What’s the difference between these two tragedies? The convict is clearly more likely to evoke a call to far more brutal punishment, but what element evokes the call to arms? How many people have to be killed, how young does the shooter have to be, how brutal must the crimes be to tip the scales of mercy?</p>
<p>No trial date has yet been set, nor much more information released, but crimes like this challenge the public to examine their beliefs: Where do you stand on capital punishment, and what does it take to push you from mercy to more drastic forms of retribution?</p>
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		<title>Can We Find the Root of Radicalization?</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2012/02/18/can-we-find-the-root-of-radicalization/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2012/02/18/can-we-find-the-root-of-radicalization/#comments</comments>
		<pubDate>Sat, 18 Feb 2012 22:41:52 +0000</pubDate>
		<dc:creator>Jordan Wondrack</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=273</guid>
		<description><![CDATA[Amine El Khalif, a Moroccan citizen living illegally in the United States, was arrested by the FBI on Friday 17 February, on his way to execute a suicide bombing attack at the U.S. Capitol.  FBI Director Robert Mueller reports El &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2012/02/18/can-we-find-the-root-of-radicalization/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>Amine El Khalif, a Moroccan citizen living illegally in the United States, was arrested by the FBI on Friday 17 February, on his way to execute a suicide bombing attack at the U.S. Capitol.  FBI Director Robert Mueller reports El Khalifi was “radicalized online.”  The FBI has been investigating him for over a year, after finding him on the internet expressing his interest in planning an attack in the U.S.  His case, and his terrorism charges, are only one of twenty in the past year, demonstrating the vastness of the problem.<br />
Instead of devoting all our resources, however, to capturing the man planning the attack, why do we not attempt to also investigate his motivations?  Certainly, if the FBI is comfortable explaining El Khalifi’s downward spiral as radicalization via the internet, then ought whomever or whatever radicalized him also be prosecuted?  Why are we treating the symptoms but ignoring the cause?  If more than twenty people have been independently radicalized, acted and been charged with terrorist acts, the source must be identified and investigated.</p>
<p>Censorship is out of the question, as it is unconstitutional, but at what point do our rights and freedoms allow for dangerous opinions to circulate in cyberspace?  What is the tradeoff?  It is confusing and difficult to admit that rights, pivotal and inherent as they may be to our country and its history, enable and even contribute to the radicalization of persons like El Khalifi, and potentially to the death of Americans.</p>
<p>Source: http://www.foxnews.com/politics/2012/02/17/feds-arrest-man-heading-to-us-capitol-for-suicide-mission/?cmpid=cmty_twitter_foxnews_feds-arrest-man-heading-to-us-capitol-for-suicide-mission/</p>
<p>&nbsp;</p>
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		<title>Presidential Prerogative</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2012/01/26/presidential-prerogative/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2012/01/26/presidential-prerogative/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 16:23:01 +0000</pubDate>
		<dc:creator>Dallas Gingles</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>
		<category><![CDATA[President]]></category>
		<category><![CDATA[Rachel]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=266</guid>
		<description><![CDATA[When reflecting on questions of National Security and Civil Liberties, it is important to look at the mesh of ethics within the political realm.  One of the most important, and pertinent, aspects of the concept of civil liberties is the &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2012/01/26/presidential-prerogative/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>When reflecting on questions of National Security and Civil Liberties, it is important to look at the mesh of ethics within the political realm.  One of the most important, and pertinent, aspects of the concept of civil liberties is the role the government holds over the liberties and freedoms of its citizens.  This past fall our team attended the conference on National Security and Civil Liberties. The speakers in the opening session discussed this relationship between government rule and personal rights by looking at what structures are in place that help to protect our civil liberties as United States citizens and those that have the ability to strengthen the federal government’ s ability to infringe upon those liberties.  When reviewing United State’s history, government structure, and pluralistic body of citizens, the interplay between these three variables has evolved, and continues to, as the world becomes even more connected and autonomy valued more so than ever before.</p>
<p>Within the United States Constitution, three branches of government are outlined, created in a framework of checks and balances; additionally, amendments to the constitution, including the Bill of Rights, protect the inherent rights of United States citizens.  Here is where the fifth grade social studies lesson gets tricky—what happens when one branch of government is granted more power over another in efforts to either protect the state? A term that Professor Daniel Tichenor (University of Oregon) used that is especially important to this discussion is the “Prerogative President.”  Tichenor gave examples of this type of presidency and included Abraham Lincoln, FDR, and George W. Bush as key examples.  A prerogative president is one who is faced with the need to respond to a time of great turmoil and exercises much “prerogative” in protecting national security.  Based upon the actions of the presidents listed, the presidency has gained much power and control over national and international policy, especially in the 20<sup>th</sup> century.  This calls into question the checks and balances system put in place by the constitution and to what extent the prerogative of the executive branch has grown over the last century.  As we enter more deeply into the 21<sup>st</sup> century and the makeup of the global community continues to change, it will be important to note the role the president takes in deciding which policies and actions are put into place by the United States, particularly in the realm of national security and involvement in foreign affairs.</p>
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		<title>Which Came First?</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2012/01/10/what-came-first/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2012/01/10/what-came-first/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 16:07:48 +0000</pubDate>
		<dc:creator>Jordan Wondrack</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=262</guid>
		<description><![CDATA[After attending the Tower Center&#8217;s conference on civil liberties versus national security, I found my mind reframing the relationship between these two important and impactful issues.  The placement of the word versus between the two terms implies war, which is &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2012/01/10/what-came-first/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>After attending the Tower Center&#8217;s conference on civil liberties versus national security, I found my mind reframing the relationship between these two important and impactful issues.  The placement of the word versus between the two terms implies war, which is inaccurate.  If we ever hope to reach an agreement between them, then the perspective cannot be that of zero sum.  Choosing one definitely over the other solves no problems.  Instead, perception can be shifted so that we might engage in more meaningful conversation about the trade offs that occur along a spectrum. A spectrum models the incremental changes that occur from absolute national security to absolute civil liberties.</p>
<p>Let&#8217;s take a look at the meaning and importance of both civil liberties and national security.  The obvious connection in the minds of Americans to civil liberties is the founding of our country, a democratic nation in which all men and women are created equally.  To abandon the inalienable rights granting us liberty, life and the pursuit of happiness is perhaps treacherous and most likely unconstitutional.  But is it wrong? Before the birth of this great nation, philosophers such as Hobbes and Locke were writing on the purpose and the need for the establishment of government.  In an anarchic world, law does not exist because there is no congress, judiciary or executive to enact or enforce it.  Men and women can run amok.  Social contract theory explains the agreement that a government inherently offers its citizens.  In exchange for following the rule of law, citizens are granted certain rights as determined by the government and, perhaps more importantly, they are protected by the government.  A government is an insurance policy of sorts.</p>
<p>Does agreeing to abide by federal law seem a small price to pay for the protection of the United States Armed Forces?</p>
<p>At what point does the reason for the creation of the government, security, become less important than the reason for the founding of this government, liberty?</p>
<p>I invite you to join MUSE as we seek to understand the answer to this question.</p>
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		<title>2012, National Security, and the Elections</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2012/01/04/2012-national-security-and-the-elections/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2012/01/04/2012-national-security-and-the-elections/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 17:19:18 +0000</pubDate>
		<dc:creator>Dallas Gingles</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>
		<category><![CDATA[Dallas]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=245</guid>
		<description><![CDATA[With the Iowa Caucus now behind us, the election cycle is in full swing. The economy, specifically “jobs,” will probably continue to dominate the news cycle and the debates. The ethical implications of corporate greed, high unemployment rates, lending practices, &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2012/01/04/2012-national-security-and-the-elections/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>With the <a href="http://iowacaucus.com/">Iowa Caucus</a> now behind us, the election cycle is in full swing. The economy, specifically “jobs,” will probably continue to dominate the news cycle and the debates. The ethical implications of corporate greed, high unemployment rates, lending practices, etc. are all very real and very timely. However, this year we decided that the questions we will tackle as a group are the ones that have to do with civil liberties and national security.</p>
<p>Civil liberties are the liberties (freedoms) that citizens are explicitly granted within a Nation, State, or other commonwealth. In the United States the <a href="http://www.archives.gov/exhibits/charters/bill_of_rights.html">Bill of Rights</a> guarantees certain liberties, and other liberties are considered to be fundamental, the most famous of which come in the second paragraph of the <a href="http://www.archives.gov/exhibits/charters/declaration.html">Declaration of Independence</a>: “We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.”</p>
<p>Simply claiming freedom for oneself or one’s fellow citizens, though, is not enough. There are necessary conditions for these liberties to exist. The next sentence in the Declaration of Independence reads: “That to secure these rights, Governments are instituted among Men, deriving their just powers from the consent of the governed…” Governments are instituted to protect the rights of their citizens; the questions revolve around what sorts of tradeoffs are necessary for the protection of liberties. That is, in the quest for “national security,” we will have to suspend certain rights of certain people at certain times to guarantee the ongoing rights of the general citizenry. This is a tricky tradeoff, though. The most obvious current example of these debates can be seen in your recent holiday travels. Most of you left campus and some flew home or to other places. The heightened security measures at airport checkpoints after 2001 are a suspension of certain rights to privacy, but are a tradeoff for larger security concerns—or at least that is the way it can be argued.</p>
<p>For the rest of the year, you will hear political conversations about the economy, wars in foreign countries, the task of securing the United States border, and many other issues. For the rest of the school year, we intend to raise critical awareness about the way these and other national security concerns interact with civil liberties. I encourage you to pay close attention to the debates with the same critical awareness of what is at stake for you and for others regarding the protection of your liberties—and your responsibilities protecting them.</p>
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		<title>National Security and Civil Liberties: Can you have your cake and eat it too?</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2011/12/20/national-security-and-civil-liberties-can-you-have-your-cake-and-eat-it-too/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2011/12/20/national-security-and-civil-liberties-can-you-have-your-cake-and-eat-it-too/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 18:42:37 +0000</pubDate>
		<dc:creator>Dallas Gingles</dc:creator>
				<category><![CDATA[National Security and Civil Liberties]]></category>
		<category><![CDATA[Ayen]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=219</guid>
		<description><![CDATA[Benjamin Franklin once wrote, “They who can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety.”  It is safe to say, however, that Franklin lived in a very different America.  He resided in an &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2011/12/20/national-security-and-civil-liberties-can-you-have-your-cake-and-eat-it-too/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>Benjamin Franklin once wrote, “They who can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety.”  It is safe to say, however, that Franklin lived in a very different America.  He resided in an era where the biggest threat to freedom was the British Redcoats who made themselves visible and identifiable in their bright red uniforms.</p>
<p>But today, over 200 years after Franklin, the United States is fighting Al-Qaeda through ever-expanding technological developments.</p>
<p>With a complete disregard for the rules of war, Al-Qaeda camouflages itself among the very people that it intends to destroy. It is a terrorist group that acts with the force of a state but is not backed by any governmental power, consequently depleting any ability for the US to solve the issue in a diplomatic fashion.  Al-Qaeda targets innocent civilians and has vowed to continue doing so until their goals are met.</p>
<p>In their responsibility to protect American lives, the US has made every attempt to capture Al-Qaeda operatives who live within the confines of the state and disguise themselves as law-abiding citizens.  The government realized very quickly that obtaining intelligence would be an important weapon in finding Al-Qaeda supporters.  However, gaining intelligence has become notoriously synonymous with violating the civil liberties of individuals.</p>
<p>In the pursuit of information, phone wires of innocent people have been tapped, racial profiling has been executed, and US Citizens with Middle Eastern backgrounds have been prohibited the right to move from one country to another.  This has all translated to American’s as a direct threat from the very government that is supposed to protect, as more and more American’s are afraid.</p>
<p>Ten years later, the US has sustained another 9/11-like terrorist attack.  But more and more Americans are becoming aware of their vanishing civil liberties, as this war on terror has reached its tenth anniversary.</p>
<p>An important question has taken to rise in the past ten years; should individuals forego Franklin’s advice and be okay with surrendering civil liberties in exchange for national security? It is no question that a threat like Al-Qaeda has never before existed in its current ability to extrapolate terror.  Or, can the state work to ensure security and maintain civil liberties-can American’s have their cake and eat it too?</p>
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		<title>What is a Food Desert?  And why should I come to the Symposium?</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2011/04/05/what-is-a-food-desert-and-why-should-i-come-to-the-symposium/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2011/04/05/what-is-a-food-desert-and-why-should-i-come-to-the-symposium/#comments</comments>
		<pubDate>Tue, 05 Apr 2011 05:54:14 +0000</pubDate>
		<dc:creator>Quinn, Rebecca Claire</dc:creator>
				<category><![CDATA[Food Research]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=193</guid>
		<description><![CDATA[FYI&#8211;a food desert is defined as any area where healthy, affordable food is difficult to obtain.  people who live in food deserts are either miles away from a grocery store or have no adequate means of transportation to arrive there.  &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2011/04/05/what-is-a-food-desert-and-why-should-i-come-to-the-symposium/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<p>FYI&#8211;a <span style="color: #ff6600"><strong>food desert</strong></span> is defined as any area where healthy, affordable food is difficult to  obtain.  people who live in food deserts are either miles away from a  grocery store or have no adequate means of transportation to arrive  there.  they are often faced with the option of either going hungry or  filling up on empty, convenience-store calories.  to learn more about  food deserts and other issues of food ethics, come to our <a title="THE SYMPOSIUM" href="http://blog.smu.edu/ethicsdesignteam/symposium/" target="_blank">symposium</a>.</p>
<p><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/AD-FOR-WEB1.jpg"><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/04/updated-web-ad.jpg"><img class="aligncenter size-full wp-image-197" src="http://blog.smu.edu/ethicsdesignteam/files/2011/04/updated-web-ad.jpg" alt="" width="1050" height="750" /></a></a><strong><span style="color: #ff6600">REGISTER online at</span><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/AD-FOR-WEB1.jpg"> </a><a rel="nofollow" href="http://smu.edu/ethicscenter/events/testEvent.asp" target="_blank"><span style="color: #ff6600">http://smu.edu/ethicscenter/events/testEvent.asp</span></a></strong><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/AD-FOR-WEB1.jpg"><br />
</a></p>
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		<title>Hamburger Series, Part 5: Access</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2011/01/29/hamburger-series-part-5-access/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2011/01/29/hamburger-series-part-5-access/#comments</comments>
		<pubDate>Sat, 29 Jan 2011 22:08:15 +0000</pubDate>
		<dc:creator>Quinn, Rebecca Claire</dc:creator>
				<category><![CDATA[Food Research]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=98</guid>
		<description><![CDATA[Foraging for Food in the Land of the Free? http://www.youtube.com/watch?v=xEx3LfKS6RY First Lady Michelle Obama speaks out about the food desert crisis in America When one thinks about daily life, food often becomes part of the conversation. From our childhood, parents &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2011/01/29/hamburger-series-part-5-access/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<h2><span style="color: #f05656">Foraging for Food in the Land of the Free?</span></h2>
<p>http://www.youtube.com/watch?v=xEx3LfKS6RY</p>
<p><span style="color: #f05656"><em>First Lady Michelle Obama speaks out about the food desert crisis in America</em></span></p>
<p>When one thinks about daily life, food often becomes part of the conversation. From our childhood, parents and teachers remind us to “eat three meals a day”, to “wait until after dinner to enjoy a cookie”, or to “eat those vegetables.” We often even annotate our days by what we had for lunch or what’s being made for dinner. Food is a part of our culture, is necessary for our growth, and is formative to our health.</p>
<p>The fact is, however, is that <span style="color: #f05656">there is not equal access </span>to food in <a href="http://en.wikipedia.org/wiki/Dallas" target="_blank">Dallas</a>, the US or abroad. These places with little or no access to foods necessary in maintaining a healthy diet are often called “<span style="color: #f05656">food deserts</span>”. According to a 2009 USDA study, 23.5 million people lived in what they defined as a food desert, lacking access to a supermarket within a mile of their home.</p>
<p>Limits placed on access to appropriate foods can be based not only in geography, but also in economics. If one cannot afford the proper foods, having physical access to them is futile. <span style="color: #f05656">13% of Americans live under the poverty line</span>. Even if these individuals have markets or grocery stores in their neighborhoods, they are likely to struggle in purchasing healthy foods.</p>
<p>Most fast food restaurants include a hamburger on their dollar menu, yet they often lack the only two vegetables present on our “hamburger” – lettuce and tomato. Moreover, there are at many as 160,000 fast food restaurants in the US. Comparatively, the US had approximately 85,200 grocery stores in 2008, of which 59,300 are not convenient stores.</p>
<p>Despite these figures, the questions of what constitutes a food desert, and how prevalent they are, persist. Data seems to clearly elucidate that food deserts are most common in <span style="color: #f05656">rural</span>, <span style="color: #f05656">low-income</span>, and <span style="color: #f05656">minority</span> areas. These areas have stores that are less likely to stock healthy foods and are more likely to offer<span style="color: #f05656"> lower quality foods</span> and <span style="color: #f05656">higher prices</span>. Moreover, 20% of rural Americans live in food deserts where a supermarket is more than 10 miles from them.</p>
<p>Studies suggest that access to food correlates with eating habits. In other words, if it is more difficult, or impossible, to access healthy foods, it is more like that one will adopt <span style="color: #f05656">healthier</span> eating habits.</p>
<p>The essential ethical question deals with how to deal with limited, unequal access to food. Who should have access to food? Should we force stores to build in rural areas? Should urban convenient stores be coerced into stocking healthier, more balanced products? Should there be one supermarket for every hamburger joint?</p>
<p>Access to food also becomes a <span style="color: #f05656">question of public health</span>. If people don’t have access to healthy foods, their health is affected. Will we feed people a fast-food hamburger off the dollar menu or will we spend the extra time or money necessary to feed them the lettuce and tomato?</p>
<p style="text-align: right"><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/drew.jpg"><img class="alignnone size-full wp-image-54" src="http://blog.smu.edu/ethicsdesignteam/files/2011/01/drew.jpg" alt="" width="125" height="128" /></a></p>
<p style="text-align: right">-<span style="color: #f05656">Drew Konow</span>, Ethics Design Team</p>
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		<title>Hamburger Series, Part 4: Food Regulation</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2010/12/29/hamburger-series-part-4-food-regulation/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2010/12/29/hamburger-series-part-4-food-regulation/#comments</comments>
		<pubDate>Wed, 29 Dec 2010 22:05:19 +0000</pubDate>
		<dc:creator>Quinn, Rebecca Claire</dc:creator>
				<category><![CDATA[Food Research]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=95</guid>
		<description><![CDATA[One Complicated Sandwich Who regulates our food?  Who regulates which foods?  More importantly, perhaps: why?  Both the Food and Drug Administration (FDA) and the United States Department of Agriculture (USDA) regulate our food, but the division is shockingly arbitrary.  Pepperoni &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2010/12/29/hamburger-series-part-4-food-regulation/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<h2><span style="color: #f05656">One Complicated Sandwich</span></h2>
<p><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/tall-hamburger.jpg"><img class="aligncenter size-full wp-image-96" src="http://blog.smu.edu/ethicsdesignteam/files/2011/01/tall-hamburger.jpg" alt="" width="400" height="758" /></a></p>
<p>Who regulates our food?  Who regulates which foods?  More importantly, perhaps: <span style="color: #f05656">why</span>?  Both the Food and Drug Administration (FDA) and the United States Department of Agriculture (USDA) regulate our food, but the division is <span style="color: #f05656">shockingly arbitrary</span>.  Pepperoni pizza, for instance, is regulated by the USDA, while cheese pizza is regulated by the FDA.  The FDA regulates a ham sandwich with two slices of bread, but the USDA regulates open-face ham sandwiches.</p>
<p>The very idea of a sandwich &#8220;made with bread, ham, cheese, lettuce, and tomato raises regulatory issues of <span style="color: #f05656">terrifying complexity</span>,&#8221; says Marion Nestle, in her book Safe Food: Bacteria, Biotechnology, and Bioterrorism.</p>
<p>The addition of vegetables such as lettuce and tomatoes throws the Environmental Protection Agency into the regulation mix, whose job it is to control the production of agriculture&#8211;as if a sandwich needed <span style="color: #f05656">more guidelines</span>.</p>
<p>Cheese, a sandwich staple, further complicates our tasty snack.  That wholesome individually wrapped yellow square of Kraft cheesiness cannot truly be called cheese.  It is, in fact, more accurately, a<span style="color: #f05656"> laboratory creatio</span><span style="color: #f05656">n</span> labeled by the FDA as “process cheese product.”  This term postdates the previous term “cheese food,” which was deemed misleading to the consumer in 2002 by the FDA.  Somehow, a grilled process cheese product leaves much to be desired.  A ham and process cheese product panini simply does not appeal.</p>
<p>What is the reason for all the complexity surrounding our food regulation?  Is it meant to keep us healthy?  Despite the <span style="color: #f05656">absurd</span> amount of regulation, we still encounter problems when tomato consumption, for instance, leads to salmonella outbreaks.  We are seemingly unaware of the fine print indicating the nuances of processed cheese.  We must question the reasoning for the convoluted FDA and USDA regulatory efforts.</p>
<p>Before taking a bite of a ham and cheese sandwich, take these things into consideration: thanks to all of our nation’s tortuous food regulation, the lettuce and tomato are free from harmful pathogens, as is the meat, and for those who enjoy the details, the cheese packaging will tell you not only if you are eating real cheese, but even from where it came.</p>
<p style="text-align: right"><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/jordan.jpg"><img class="alignnone size-full wp-image-55" src="http://blog.smu.edu/ethicsdesignteam/files/2011/01/jordan.jpg" alt="" width="147" height="152" /></a></p>
<p style="text-align: right">-<span style="color: #f05656">Jordan Wondrack</span>, Ethics Design Team</p>
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		<title>Hamburger Series, Part 3: Food Ads</title>
		<link>http://blog.smu.edu/ethicsdesignteam/2010/11/29/hamburger-series-part-3-food-ads/</link>
		<comments>http://blog.smu.edu/ethicsdesignteam/2010/11/29/hamburger-series-part-3-food-ads/#comments</comments>
		<pubDate>Mon, 29 Nov 2010 21:58:23 +0000</pubDate>
		<dc:creator>Quinn, Rebecca Claire</dc:creator>
				<category><![CDATA[Food Research]]></category>

		<guid isPermaLink="false">http://blog.smu.edu/ethicsdesignteam/?p=85</guid>
		<description><![CDATA[Perception and Deception? As we continue in our Hamburger series, we find it time to examine perception of this most beloved of American fare.  While our idea of the relative merits and evils of hamburgers may come from nostalgia, memory, &#8230; <a href="http://blog.smu.edu/ethicsdesignteam/2010/11/29/hamburger-series-part-3-food-ads/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
				<content:encoded><![CDATA[<h2><span style="color: #f05656">Perception and Deception?</span></h2>
<p>As we continue in our Hamburger series, we find it time to examine <span style="color: #f05656">perception</span> of this most beloved of American fare.  While our idea of the relative <span style="color: #f05656">merits and evils </span>of hamburgers may come from nostalgia, memory, or experience, it is quite likely that this perception is informed, at least in part, by food advertising.</p>
<p>So what constitutes an ethical ad?  I asked senior SMU advertising student Cassandra Pankonien her thoughts:</p>
<blockquote><p>“An ethical advertisement is one that considers its <span style="color: #f05656">impact on the world </span>in every sense of the word. How it effects consumers&#8217; psyche, whether it perpetuates stereotypes, even the sustainability of product should be considered when creating an ad.&#8221;</p></blockquote>
<p>Further, according to the <a href="http://www.icharter.org/standards/eas405/index.html" target="_blank">EAS-405 Standards of Ethical Advertising</a>, all advertising should be “<span style="color: #f05656">legal, decent, honest, and truthful</span>” and that it should in no way mislead the consumer, especially with regards to “<span style="color: #000000">characteristics such as: nature, composition, method and date of manufacture, range of use, efficiency and performance, quantity, commercial or geographical origin or environmental impact</span>.” So how do the elements that make up hamburgers measure up to this standard?  To address this question, let us examine three highly marketable brands whose products are all pertinent to the hamburger and their respective ad campaigns: <span style="color: #f05656">McDonald’s, Heinz Ketchup, and Kraft American Cheese.</span></p>
<p>We all know McDonald’s, the quintessential American fast-food chain famed for their quick-and-ready burgers, and have seen their recent ‘What we’re made of campaign” as seen below:</p>
<p><iframe width="640" height="480" src="http://www.youtube.com/embed/ibkjGku3NX0?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>The ad begins with a mother carrying a grocery bag laden with fruits and vegetables and a shot of her grocery list of items that contribute to a <span style="color: #f05656">well-balanced</span> diet for her family.  The tag line is delivered in a <span style="color: #f05656">savvy</span> female voice—“We’re as picky about our quality ingredients as you are, because that’s what we’re made of,” accompanied by an <span style="color: #f05656">exciting montage</span> of fresh ingredients engaging in a sort of animated dance.  So how are we told to perceive McDonald’s as a brand—particularly as a producer of hamburgers—by this ad?  We are told we can <span style="color: #f05656">trust</span> McDonald’s as much as we would trust our own mother in the preparation of our food and in the selection of the ingredients that go into that food.</p>
<p>This “mom-approved” theme continues into the Kraft American Cheese advertisement: <a href="http://www.youtube.com/watch?v=3VuSgYvaxco&amp;feature=related"></a></p>
<p><iframe width="640" height="480" src="http://www.youtube.com/embed/3VuSgYvaxco?feature=oembed" frameborder="0" allowfullscreen></iframe></p>
<p>The ad clearly <span style="color: #f05656">targets</span> American mothers—everything from the again-savvy voice, the playful allusion to the busy, modern mother’s typical lunch of cold coffee, and the reference to the ritual of preparing lunch for one’s children appeal to mothers.  What is more striking, however, is the ad’s emphasis on the idea that Kraft Singles are <span style="color: #f05656">wholesome</span>, and that serving such a meal to one’s children makes one a <span style="color: #f05656">better mother</span> than serving something frozen.  There is dignity in the preparation of a sandwich whose albeit “processed cheese product” is made from real milk.  The insistence on wholesomeness and a return simplicity is a bit ironic in a food whose production could not be less simple.</p>
<p><a href="http://blog.smu.edu/ethicsdesignteam/files/2010/11/heinz_ketchup_21.jpg"><img class="alignnone size-full wp-image-110" src="http://blog.smu.edu/ethicsdesignteam/files/2010/11/heinz_ketchup_21.jpg" alt="" width="660" height="900" /></a></p>
<p>The Heinz Ketchup slogan appeals to this same sensibility—a desire to return to what is simple and good.  “Grown, not made” and &#8220;No one Grows Ketchup like Heinz&#8221; have become the calling card for Heinz Ketchup this decade, suggesting that the elusive and vaguely <span style="color: #f05656">pastoral</span> lifestyle where one can cultivate one’s own food can be attained if one only buys Heinz ketchup.</p>
<p>Unlike the cheese, the ingredients in Heinz are relatively simple—tomato concentrate, distilled vinegar, high fructose corn syrup, corn syrup, salt, spice, onion powder, and other natural flavors.  But does the ketchup really grow right off the vine?  Is the ad attempting to counter a <span style="color: #f05656">pre-existing perception</span> of ketchup as processed or bad for one’s health?</p>
<p>The questions raised by these ads are ones to which I have no clear answer, only personal opinion.  What has become clear, however, is that food advertising has become quite clever and indeed convincing, and we must <span style="color: #f05656">beware</span>.  But for now, it’s lunchtime, perhaps I should whip myself up a wholesome grilled cheese sandwich.  Did I mention it was made with real milk?</p>
<p style="text-align: right"><a href="http://blog.smu.edu/ethicsdesignteam/files/2011/01/rebecca.jpg"><img class="alignnone size-full wp-image-52" src="http://blog.smu.edu/ethicsdesignteam/files/2011/01/rebecca.jpg" alt="" width="116" height="121" /></a></p>
<p style="text-align: right">-<span style="color: #f05656">Rebecca Quinn</span>, Ethics Design Team</p>
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