The Second Century Campaign’s reach continues to extend, as new steering committees in St. Louis and San Francisco have kicked off their participation. These cities join Atlanta, Chicago, Houston Los Angeles, New York City and a growing number of international cities, including Mexico City and the Pacific Rim, as regional hubs of campaign activity. President R. Gerald Turner, Vice President for Development and External Affairs Brad E. Cheves and members of SMU’s development team traveled to both cities for launch events.

San Francisco

The San Francisco kickoff was held at the St. Francis Yacht Club against the spectacular backdrop of San Francisco Bay. C. David Cush ’82, ’83, chair of the Campaign Steering Committee for San Francisco, and SMU Trustee Frank M. Dunlevy ’71, committee honorary chair, welcomed the more than 100 guests. Cush encouraged those in attendance to get involved in SMU alumni chapter events or other SMU activities in the Bay area.

“The dedicated leadership of Bay area alumni and parents has been vital in the life of the University and will help us continue to shape its future,” he said. President Turner said, “We’ve had a great year, and we will keep looking forward. This is a wonderful time to be part of the life of SMU, as we celebrate a rich past and tradition, and as we write a new chapter in SMU history.”

St. Louis

More than 100 alumni, parents and friends attended the St. Louis kickoff at the Kemp Auto Museum. Nancy and John St. Eve, co-chairs of the Campaign Steering Committee for St. Louis, welcomed guests amid the museum’s impressive antique car collection and sounded a campaign “call to action.”

“This is not the time to sit on the sidelines,” John St. Eve told those in attendance. “This is the time to step forward, get involved and motivate those around us.”

Vice President Cheves noted that SMU has seen a dramatic increase in applications from prospective student from the St. Louis area, and that many members of the SMU community serve on SMU’s school executive boards or Parent Leadership Council. “St. Louis has always been a very important city for SMU,” he said.

Second Century Campaign Regional Steering Committees

Regional steering committees have kicked off campaign participation in:

  • Atlanta
  • Chicago
  • Houston
  • Los Angeles
  • New York
  • International Regions (including Mexico City and the Pacific Rim)
  • San Francisco
  • St. Louis
  • Denver (Event April 7. Details in our next issue of Vision SMU)