The first year of The Second Century Campaign’s public phase was filled with events and celebrations marking campaign progress in Dallas, around the U.S. and internationally. Here is a timeline featuring some of the year’s most significant developments.

July 18 | Taos groundbreaking
Construction and renovation of student housing at SMU-in-Taos begins, funded in part by a $4 million gift to SMU from former Texas Governor William P. Clements, Jr. ’39 and his wife, Rita C. Clements.

September 12–14 | Campaign kickoff
The University launches The Second Century Campaign with a series of events that brings volunteers from around the country to celebrate the historic and ambitious effort. Later events around the U.S. and in Mexico also mark the campaign launch and spread word of campaign goals. Kickoff events include:

• Black tie preview gala
• First meeting of the Campaign Executive Committee
• Campuswide campaign kickoff announcement and lunch
• Community kickoff at halftime during the SMU vs. TCU football game in Ford Stadium

September 28 | Mexico City kickoff

October 8 | Atlanta regional kickoff

October 14 | Los Angeles regional kickoff

October 17 | Naming of Bobby B. Lyle School of Engineering
SMU recognizes Bobby B. Lyle, Dallas entrepreneur and industry leader, for his leadership and generosity.

October 20 | New York regional kickoff

October 23 | Chicago regional kickoff

November 3–8 | Homecoming
Reunion class giving to The Second Century Campaign for the year tops $4 million.

December 5 | Groundbreaking for Simmons Hall
A year after celebrating a $20 million gift from Harold and Annette Caldwell Simmons, SMU breaks ground on the building that will house the Annette Caldwell Simmons School of Education and Human Development.

January 5 | Noel Family Endows SMU Law School Deanship
Dedman School of Law becomes one of the few law schools in the country with an endowed deanship, through a $4 million gift from the Noel family of Houston in honor of the late Judge James L. Noel, Jr.

January 28 | Houston regional kickoff
The campaign is celebrated in Houston, four months after Hurricane Ike forced postponement of the original launch party event.

April 19 | Remember the Ladies!
A celebration featuring prominent Texas women marks the halfway point on the way to raising $1 million for the Archives of Women of the Southwest, housed inDeGolyer Library.

April 24 | Cox Endowment Hall of Donors unveiled
Cox School of Business unveils 113 plaques placed in the Fincher Building main hall honoring donors who have established endowments to strengthen faculty and academic excellence and student recruitment.

April 24 | President’s Associates and Hilltop Society formed
Donor recognition societies are established to encourage the broadest possible yearly participation in The Second Century Campaign by alumni, parents and friends.

April 24 | President’s Briefing inaugurated
President R. Gerald Turner delivers the first annual report on SMU’s fiscal year, highlighting campaign progress in advancing student quality, faculty and academic achievement and the campus experience.

April 1 – May 31 | Horsepower Challenge
Alumni answer the Horsepower Challenge to help SMU finish the fiscal year with a 19 percent annual participation rate.

June 15 | Golf Center groundbreaking
University breaks ground on new SMU Payne Stewart Golf Learning Center at the Dallas Athletic Club.

July 24 | Taos Dedication
The University dedicates new student housing at SMU-in-Taos, making possible the first fall semester of classes at the University’s Northern New Mexico campus.

September 2009
SMU celebrates the anniversary of The Second Century Campaign kickoff and announces that the University has exceeded the halfway mark toward its $750 million campaign goal.