For the 2008/2009 school year, Marketing partnered with the Office of Risk Management to let the SMU community "Know What To Do" in case of an emergency on campus. Here is a summary of what we did:
October 1: The SMU AWARE promotions team demonstrated the four steps required by students, faculty and staff during an evacuation with a comedic skit.
November 15: Students, faculty and staff played interactive games that educated participants on the steps to take in the event of an active shooter, or other violence, on campus.
April 8: This time around, the event featured putt-putt in Hughes-Trigg and basketball games in Umphrey-Lee to help teach the SMU community what to do in the event that there is a danger outside or a warning siren has been sounded.
Here is a video that features highlights from this year's campaign:
As a result, this dynamic campaign was featured in the following outlets:
- SMU Parents Newsletter (print), 2/1/09
- SMU Daily Campus, 12/5/08
- SMU FORUM, 10/15/08
- SMU Daily Campus, 10/02/08
- SMU Parents Blog, 10/02/08