Are Business Plans Necessary for Creatives? SMU’s Thomas Beckham Decides

The following are three interviews with creative entrepreneurs and analysis, each conducted by SMU student Thomas Beckham. Interviews took place in the course Developing an Arts Venture Plan and were conducted to hear from the field, perceive if business plans are necessary and further develop network connections.

Ethan Schnitzer EthanSchnitzer(ALXNDR)

ALXNDR

DJ / EDM Producer – ALXNDR has previously opened for Marshmello and JAUZ in Cabo San Lucas, Mexico at The NoWhere Beach Club. He will also be opening for Knife Party at The Hard Rock in Las Vegas.

Did you have a business plan when you started your business?

“No I didn’t. Opportunities in the music industry are based off chance and networking skill. It is hard to force opportunities in Continue reading

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Creative Entrepreneurs Interviewed by SMU Student Sydney Clark

The following are three interviews with creative entrepreneurs, conducted by SMU student Sydney Clark, followed by Clark’s analysis. This was conducted for the course Developing an Arts Venture Plan. The task is to assess how many creatives began with a business plan and if such plans are considered necessary by the creatives themselves. 

Clyde Valentín ClydeValentin2

SMU Arts & Urbanism Initiative, Hi-ARTS

Sydney Clark (SC): Did you have a business plan when you started your business?

Clyde Valentín (CV): … My first business, we didn’t go into it with a business plan, so, therefore, we didn’t have a good strategy to address our growth; how we should view our magazine. The time we were publishing was the mid-90s (so a while ago) and we lost several opportunities because we weren’t prepared and didn’t have our role down. So, I would say I learned Continue reading

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Raymer Steinfeldt and Creative Entrepreneurship

Josh Yazidan Interview- Yaz Apparel Josh Yazidan

Did you have a business plan when you started your business?

The answer is no. I had no plan. I literally started with a pillowcase and a t-shirt. Not many people start out with Continue reading

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Nikolaus Becker Interviews Creatives

Interview with 19-year-old Emmy-nominated Singer/Songwriter Addie Hamilton MackinCarroll

  1. Did you have a business plan when starting your business? “No, I did not have an official business plan but in the back of my mind my goal initially was to get my music to a large audience. That gave me direction with what I needed to accomplish.”
  2. Do you think business plans are necessary for entrepreneurship? Coming from what I have experienced, you need something of substance for people to take you seriously. From a younger female point of view, you have to have some sort of direction and composure in your work when presenting it to other people. In the music industry it is hard to get anywhere alone. You need people to take you seriously and a business plan demonstrates your direction.”
  3. Three pieces of advice for creative entrepreneurs? 1) Use the Internet because it shows a lot of stats on where your fans are. Other than my following in Orange County, I was able to see that I had a pretty decent size following in Europe by using data charts. I also post on social media and promote for people and that makes up a majority of my revenue. For some reason people find it interesting to look at me.”        

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Creatives Interviewed by SMU’s Nick Hidalgo

Oscar Hidalgo  Oscar Hidalgo 

            Oscar Hidalgo is the President and Founder of Hidalgo Construction Company, Inc based in Miami Florida. He is a high-end custom residential home builder that caters to luxury homes varying between 8,000-20,000 square feet with construction budgets ranging from $3 million to $20 million. Ever since he Continue reading

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Melissa Priller and 3 Creative Entrepreneurs

Trey Bowles: TreyBowles

This interview pertains to Trey Bowles’ leadership position in the music file sharing company, Morpheus.

Me: Did you have a business plan when you started your business Morpheus?

Trey: I did not have a business plan.

Me: Did you just jump in?

Trey: I joined the company right after it started and ended up taking it over and running it. So, I didn’t have a plan. I had an advertising plan for a revenue model. I wrote that plan before I started. Continue reading

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Matthew McCormack and Creative Entrepreneurship

Julie Wilson Stofan – Photography Julie

When I first interviewed Mrs. Stofan she didn’t think she was an entrepreneur. She thought that she was a girl with a camera. She started this because she took good photos and all of her friends pressured her into doing it. When I said she was going to be published, she stated, “I really don’t think I’m a good candidate for Continue reading

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